Nonprofit · EIN 95-3766279
LONG BEACH AREA CONVENTION AND VISITORS BUREAU INC
Tax-exempt · LONG BEACH, CA 90802
Financials
| Year ended | Form | Revenue | Expenses | Net income | Total assets | Liabilities | Net assets |
|---|---|---|---|---|---|---|---|
| September 30, 2025 | 990 | $8,942,909 | $8,073,776 | $869,133 | $6,402,063 | $405,674 | $5,996,389 |
| September 30, 2024 | 990 | $7,351,529 | $6,772,439 | $579,090 | $7,330,140 | $2,202,884 | $5,127,256 |
| September 30, 2023 | 990 | $11,540,721 | $10,696,102 | $844,619 | $6,809,202 | $2,261,036 | $4,548,166 |
Financial details: 990 for the year ended September 30, 2025
Revenue
- Contributions, gifts and grants
- $8,840,801
- of which government grants
- $8,615,858
- Membership dues
- $224,943
- Program service revenue
- $0
- Investment income
- $9,881
- Net rental income
- $89,977
- Other revenue
- $92,227
Expenses
- Grants and similar amounts paid
- $0
- Other salaries and wages
- $1,068,166
- Salaries, compensation and benefits (total)
- $1,374,548
- Professional fundraising fees
- $0
- Legal fees
- $954,292
- Accounting fees
- $49,770
- Occupancy
- $230,237
- Travel
- $379,209
- Depreciation
- $14,754
Balance sheet and other
- Total assets, start of year
- $7,330,140
- Total assets, end of year
- $6,402,063
- Total liabilities, end of year
- $405,674
- Net assets, end of year
- $5,996,389
- Land, buildings and equipment
- $50,788
- Net assets without donor restrictions
- $5,996,389
- Gross unrelated business income
- $2,250
- Gross receipts
- $9,108,672
- Employees
- 13
- Volunteers
- 29
- Year formed
- 1983
- State of legal domicile
- CA
From the e-filed returns the IRS publishes as XML (latest three processing years; amended returns replace the original). PDF copies at the IRS.
Officers, directors and key employees
As listed on the 990 for the year ended September 30, 2025, highest compensation first.
| Name | Title | Hours / week | Compensation | Other / benefits |
|---|---|---|---|---|
| SAMANTHA MEHLINGER | VP COMMUNICATIONS Highest-paid employee | 40 | $150,000 | $6,000 |
| PAULA ALAMARZ | DIRECTOR SPECIAL EVENTS Highest-paid employee | 40 | $106,406 | $1,176 |
| WILLIAM ROUSE | CHAIR Trustee or director, Officer | 1 | $0 | $0 |
| LISA ARIAS | VICE CHAIR Trustee or director, Officer | 1 | $0 | $0 |
| LARRY JACKSON | CFO Trustee or director, Officer | 1 | $0 | $0 |
| MARCELLE EPLEY | SECRETARY Trustee or director, Officer | 1 | $0 | $0 |
| IMRAN AHMED | DIRECTOR Trustee or director | 1 | $0 | $0 |
| JOHN THOMPSON | DIRECTOR Trustee or director | 1 | $0 | $0 |
| SILVANO MERLO | DIRECTOR Trustee or director | 1 | $0 | $0 |
| GREG GUTHRIE | DIRECTOR Trustee or director | 1 | $0 | $0 |
| ROB ADAMS | DIRECTOR Trustee or director | 1 | $0 | $0 |
| STEVE CALOCA | DIRECTOR Trustee or director | 1 | $0 | $0 |
| RAHUL VIR | DIRECTOR Trustee or director | 1 | $0 | $0 |
| ANDRE BROSE | DIRECTOR Trustee or director | 1 | $0 | $0 |
| DENNIS PATEL | DIRECTOR Trustee or director | 1 | $0 | $0 |
17 more people on this return
| Name | Title | Hours / week | Compensation |
|---|---|---|---|
| HITU PATEL | DIRECTOR Trustee or director | 1 | $0 |
| MARK HAMMERBECK | DIRECTOR Trustee or director | 1 | $0 |
| KEVIN HEERA | DIRECTOR Trustee or director | 1 | $0 |
| CHEN LAU | DIRECTOR Trustee or director | 1 | $0 |
| TERRY ANTONELLI | DIRECTOR Trustee or director | 1 | $0 |
| GREG BOMBARD | DIRECTOR Trustee or director | 1 | $0 |
| JIM MICHAELIAN | DIRECTOR Trustee or director | 1 | $0 |
| LAVERNE DUNCAN | DIRECTOR Trustee or director | 1 | $0 |
| NICKY LOIZIDES CLAIR | DIRECTOR Trustee or director | 1 | $0 |
| RON NELSON | DIRECTOR Trustee or director | 1 | $0 |
| JOHN THOMAS | DIRECTOR Trustee or director | 1 | $0 |
| BILL COLLIER | DIRECTOR Trustee or director | 1 | $0 |
| GREGORY SANDERS | DIRECTOR Trustee or director | 1 | $0 |
| DAN SALAS | DIRECTOR Trustee or director | 1 | $0 |
| SCOTT HAMILTON | DIRECTOR Trustee or director | 1 | $0 |
| JULIA HUANG | DIRECTOR Trustee or director | 1 | $0 |
| STEVE GOODLING | PRESIDENT & CEO Officer | 20 | $0 |
990 for the year ended September 30, 2024: 36 people
| Name | Title | Hours / week | Compensation | Other / benefits |
|---|---|---|---|---|
| STEVE GOODLING | PRESIDENT & CEO Officer | 20 | $505,219 | $46,294 |
| JOSEPH JENCI | VP SALES Highest-paid employee | 40 | $334,823 | $31,064 |
| ARTURO CRUZ TUCKER | VP SALES Highest-paid employee | 40 | $162,339 | $15,066 |
| CINDY ROBBINS | CONTROLLER (THRU 12/2023) Highest-paid employee | 40 | $152,006 | $9,353 |
| SAMANTHA MEHLINGER | VP MARKETING & COMMUNICATIONS Highest-paid employee | 40 | $135,000 | $12,573 |
| KENYA BANNISTER | VP SALES Highest-paid employee | 40 | $112,491 | $20,784 |
| IMRAN AHMED | CHAIRMAN OF THE BOARD Trustee or director, Officer | 1 | $0 | $0 |
| MARCELLE EPLEY | VICE CHAIRMAN Trustee or director, Officer | 1 | $0 | $0 |
| LARRY JACKSON | CFO Trustee or director, Officer | 1 | $0 | $0 |
| WILLIAM ROUSE | SECRETARY Trustee or director, Officer | 1 | $0 | $0 |
| ROB ADAMS | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| DAN SALAS | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| LISA ARIAS | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| TERRY ANTONELLI | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| GREG BOMBARD | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| JIM MICHAELIAN | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| NICKY LOIZIDES CLAIR | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| RON NELSON | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| JOHN THOMAS | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| BILL COLLIER | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| GREGORY SANDERS | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| SCOTT HAMILTON | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| JULIA HUANG | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| JOHN THOMPSON | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| SILVANO MERLO | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| GREG GUTHRIE | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| STEVEN HUN | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| STEVE CALOCA | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| RAHUL VIR | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| JACK LIU | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| DENNIS PATEL | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| HITU PATEL | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| MIR SAID | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| ANGEL GARCIA | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| KEVIN HEERA | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| CHEN LAU | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
990 for the year ended September 30, 2023: 39 people
| Name | Title | Hours / week | Compensation | Other / benefits |
|---|---|---|---|---|
| STEVE GOODLING | PRESIDENT & CEO Officer | 40 | $472,523 | $26,000 |
| JOSEPH JENCI | SENIOR VP OF SALES Highest-paid employee | 40 | $207,545 | $25,992 |
| JEFF FORNEY | VP MARKETING Highest-paid employee | 40 | $141,576 | $26,000 |
| KENYA BANNISTER | VP SALES & ADMIN Highest-paid employee | 40 | $160,999 | $6,028 |
| CINDY ROBBINS | CONTROLLER Highest-paid employee | 40 | $139,701 | $26,000 |
| SHANNON WHITE | SALES DIRECTOR Highest-paid employee | 40 | $148,566 | $7,170 |
| IMRAN AHMED | CHAIRMAN OF THE BOARD Trustee or director, Officer | 1 | $0 | $0 |
| MARCELLE EPLEY | VICE CHAIRMAN Trustee or director, Officer | 1 | $0 | $0 |
| SID RAMANI | VICE CHAIRMAN (THRU 10/2022) Trustee or director, Officer | 1 | $0 | $0 |
| LARRY JACKSON | CFO Trustee or director, Officer | 1 | $0 | $0 |
| WILLIAM ROUSE | SECRETARY Trustee or director, Officer | 1 | $0 | $0 |
| DAN SALAS | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| ROB ADAMS | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| LISA ARIAS | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| MOOYON KIM | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| KAREN ENGLUD | BOARD MEMBER (THRU 12/2022) Trustee or director | 1 | $0 | $0 |
| JOHN THOMPSON | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| SILVANO MERLO | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| GREG GUTHRIE | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| STEVE CALOCA | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| RAHUL VIR | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| JACK LIU | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| DENNIS PATEL | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| HITU PATEL | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| JANE NETHERTON | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| RENATO ALESIANI | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| ANGEL GARCIA | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| KEVIN HEERA | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| CHEN LAU | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| TERRY ANTONELLI | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| GREG BOMBARD | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| JIM MICHAELIAN | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| NICKY LOIZIDES CLAIR | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| RON NELSON | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| JOHN THOMAS | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| BILL COLLIER | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| GREGORY SANDERS | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| SCOTT HAMILTON | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
| JULIA HUANG | BOARD MEMBER Trustee or director | 1 | $0 | $0 |
Address and contacts
- Address (IRS master file)
- 211 E OCEAN BLVD STE 600, LONG BEACH, CA 90802-4865
- Principal officer (990 for 2024)
- STEVE GOODLING, 211 E OCEAN BLVD 600, LONG BEACH, CA 90802
- Signed the 990
- STEVE GOODLING, PRESIDENT/CEO
- Phone
- (562) 436-3645
- Website
- WWW.VISITLONGBEACH.COM
- Return prepared by
- WINDES INC
California records
California keeps its own records of charities and corporations. Search them by EIN 95-3766279 or by the name LONG BEACH AREA CONVENTION AND VISITORS BUREAU INC.
- Attorney General, Registry of Charities and Fundraisers
- Registration status and filed reports (CT-TR-1, RRF-1)
- Secretary of State, bizfile Online
- Corporation status, entity number, agent for service
- Franchise Tax Board
- Entity status letter (state tax exemption, good standing)
Mission
THE ORGANIZATION MARKETS AND ADVERTISES THE CITY OF LONG BEACH TO GROUPS, ORGANIZATIONS, AND COMPANIES THAT WOULD BRING THEIR MEETINGS, CONVENTIONS, AND EVENTS TO THE CITY.
Program accomplishments
- THE BUREAU SERVES THE LONG BEACH AREA AS A SALES AND SERVICE ORGANIZATION FOR THE PURPOSE OF STIMULATING THE AREA ECONOMY THROUGH THE DEVELOPMENT OF THE CONVENTION AND TOURISM INDUSTRY. CONVENTION SALES INVOLVE THE SOLICITATION OF STATE, REGIONAL, NATIONAL, AND INTERNATIONAL GROUP BUSINESSES WHOSE ACTIVITIES USE THE LONG BEACH CONVENTION AND ENTERTAINMENT SITES AND/OR LONG BEACH LODGING FACILITIES. PROMOTION OF TOURISM INVOLVES THE SOLICITATION OF MOTOR COACH AND TOUR OPERATORS, RETAIL TRAVEL AGENTS, AS WELL AS THE SOLICITATION OF AIRLINE PROMOTIONS. THE MEMBERSHIP OF THE BUREAU CONSISTS OF MEMBERS OF THE LONG BEACH AREA BUSINESS COMMUNITY.Expenses $8,073,776
What it must file and when
IRS records say it files Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N. Its accounting year ends in September, so each return is due on the 15th day of the 5th month after that.
| Tax year | Year ended | Due | IRS public records |
|---|---|---|---|
| 2025 | September 30, 2026 | February 16, 2027 | Not due yet |
| 2024 | September 30, 2025 | February 17, 2026 | 990 on file |
| 2023 | September 30, 2024 | February 18, 2025 | 990 on file |
IRS record
- EIN
- 95-3766279
- Tax-exempt status
- 501(c)(6): Business league or chamber of commerce
- Donations deductible
- No
- Exempt since
- 1983
- Accounting year ends
- September
- Files
- Form 990 or 990-EZ
- Assets (IRS master file)
- $6,402,063
- Income (IRS master file)
- $9,108,672
Filing history
| Form | Year ended | Revenue | Expenses | Assets | Return |
|---|---|---|---|---|---|
| 990 | September 2025 | $8,942,909 | $8,073,776 | $6,402,063 | XML |
| 990 | September 2024 | $7,351,529 | $6,772,439 | $7,330,140 | XML |
| 990 | September 2023 | $11,540,721 | $10,696,102 | $6,809,202 | XML |
| 990 | September 2022 | $11,286,351 | $10,266,501 | $5,138,070 | IRS |
| 990 | September 2021 | – | – | – | IRS |
| 990 | September 2020 | – | – | – | IRS |
| 990 | September 2019 | – | – | – | IRS |
| 990 | September 2018 | – | – | – | IRS |
990-N: the IRS bulk file holds only the latest e-Postcard per organization; earlier years come from archived copies of that file since 2020 and can have gaps (the IRS e-Postcard search lists every one). 990, 990-EZ, 990-PF, 990-T: every e-filed return in the IRS e-file index since 2019; XML for the latest three processing years, amounts from the IRS Statistics of Income extracts before that. PDF copies and determination letters at the IRS (search EIN 95-3766279).
Questions about LONG BEACH AREA CONVENTION AND VISITORS BUREAU INC
- What is the EIN of LONG BEACH AREA CONVENTION AND VISITORS BUREAU INC?
- The employer identification number (EIN) of LONG BEACH AREA CONVENTION AND VISITORS BUREAU INC is 95-3766279.
- Is LONG BEACH AREA CONVENTION AND VISITORS BUREAU INC tax-exempt?
- Yes. The IRS lists it as tax-exempt under section 501(c)(6) since 1983.
- Are donations to LONG BEACH AREA CONVENTION AND VISITORS BUREAU INC tax-deductible?
- No. The IRS master file says contributions to it are not deductible.
- Which annual return does LONG BEACH AREA CONVENTION AND VISITORS BUREAU INC file?
- Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N.
- When is the next return of LONG BEACH AREA CONVENTION AND VISITORS BUREAU INC due?
- The return for tax year 2025 (the year ending September 30, 2026) is due February 16, 2027. Form 8868 extends it by six months; the 990-N cannot be extended.
- When did LONG BEACH AREA CONVENTION AND VISITORS BUREAU INC last file with the IRS?
- The latest return in the IRS public files is the 990 for the year ended September 2025.
- Who is the principal officer of LONG BEACH AREA CONVENTION AND VISITORS BUREAU INC?
- The 990 for the year ended September 30, 2025 names STEVE GOODLING.
- Who are the officers and directors of LONG BEACH AREA CONVENTION AND VISITORS BUREAU INC?
- The 990 for the year ended September 30, 2025 lists 32 people; 2 received compensation from the organization, the highest $150,000 (SAMANTHA MEHLINGER, VP COMMUNICATIONS).
- How much revenue does LONG BEACH AREA CONVENTION AND VISITORS BUREAU INC have?
- On its 990 for the year ended September 30, 2025 it reported revenue of $8,942,909, expenses of $8,073,776 and total assets of $6,402,063 at year end.
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