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Nonprofit · EIN 77-0221126

SAN LUIS OBISPO VISITORS & CONFERENCE BUREAU INCORPORATED

Tax-exempt · SN LUIS OBISP, CA 93401

Financials

$9M$10.1M2023$9.3M$9.3M2024
Revenue Expenses · by fiscal year end
Financials of SAN LUIS OBISPO VISITORS & CONFERENCE BUREAU INCORPORATED by year, from its e-filed returns
Year endedFormRevenueExpensesNet incomeTotal assetsLiabilitiesNet assets
June 30, 2025990$9,334,512$9,251,577$82,935$7,406,625$2,443,030$4,963,595
June 30, 2024990$9,030,993$10,084,905-$1,053,912$7,091,652$2,387,767$4,703,885
Financial details: 990 for the year ended June 30, 2025

Revenue

Contributions, gifts and grants
$0
Program service revenue
$9,001,853
Investment income
$19,949
Net gain from sales of assets
-$19,169
Other revenue
$312,710

Expenses

Grants and similar amounts paid
$0
Compensation of officers, directors and key employees
$794,347
Other salaries and wages
$1,581,305
Salaries, compensation and benefits (total)
$2,662,044
Professional fundraising fees
$0
Legal fees
$13,067
Accounting fees
$23,850
Occupancy
$319,163
Depreciation
$66,357

Balance sheet and other

Total assets, start of year
$7,091,652
Total assets, end of year
$7,406,625
Total liabilities, end of year
$2,443,030
Net assets, end of year
$4,963,595
Land, buildings and equipment
$381,315
Publicly traded securities
$2,074,810
Net assets without donor restrictions
$4,963,595
Gross receipts
$12,905,513
Employees
31
Volunteers
16
Year formed
1986
State of legal domicile
CA

From the e-filed returns the IRS publishes as XML (latest three processing years; amended returns replace the original). PDF copies at the IRS.

Officers, directors and key employees

As listed on the 990 for the year ended June 30, 2025, highest compensation first.

NameTitleHours / weekCompensationOther / benefits
CATHY CARTIERCMO & INCOMING CEO/PRES
Officer
40$338,342$65,936
ANNIE BRAUNSCHWEIGCHIEF FINANCIAL OFFICER
Officer
40$249,762$28,291
LISA BELSANTIDIRECTOR OF COMMUNICATION
Highest-paid employee
40$153,983$20,532
MATTHEW HALVORSONDIRECTOR OF MARKETING
Highest-paid employee
40$116,049$16,269
KRISTEN CARLSONDIRECTOR OF SALES
Highest-paid employee
40$111,673$15,913
EMILY RUDGEEXECUTIVE ASSISTANT
Highest-paid employee
40$105,908$15,571
MARK EADSCHAIR
Trustee or director, Officer
2$0$0
AARON GRAVESFORMER CHAIR
Trustee or director, Officer
2$0$0
AMAR SOHIVICE CHAIR
Trustee or director, Officer
2$0$0
CLINT PEARCESECRETARY
Trustee or director, Officer
2$0$0
HEMANT PATELTREASURER
Trustee or director, Officer
2$0$0
JEDIDIAH BICKELDIRECTOR
Trustee or director
1$0$0
BRYAN BONELLIDIRECTOR
Trustee or director
1$0$0
SEAN DASMANNDIRECTOR
Trustee or director
1$0$0
JIM HAMILTONDIRECTOR
Trustee or director
1$0$0
7 more people on this return
NameTitleHours / weekCompensation
TONI LEGRAS-PRICEDIRECTOR
Trustee or director
1$0
HAMISH MARSHALLDIRECTOR
Trustee or director
1$0
NIPOOL PATELDIRECTOR
Trustee or director
1$0
PRAGNA PATELDIRECTOR
Trustee or director
1$0
VICTOR POPPDIRECTOR
Trustee or director
1$0
BRITTEN SHUFORDDIRECTOR
Trustee or director
1$0
KIMBERLY WALKERDIRECTOR
Trustee or director
1$0
990 for the year ended June 30, 2024: 18 people
NameTitleHours / weekCompensationOther / benefits
CHUCK DAVISON - PART YEARPRESIDENT & CEO
Officer
40$324,838$99,889
CATHY CARTIERCHIEF MARKETING OFFICER
Key employee
40$263,954$23,340
ANNIE BRAUNSCHWEIGVP OF ADMINISTRATION
Key employee
40$170,436$12,802
MARK EADSCHAIR
Trustee or director, Officer
2$0$0
AARON GRAVESFORMER CHAIR
Trustee or director, Officer
2$0$0
AMAR SOHIVICE CHAIR
Trustee or director, Officer
2$0$0
CLINT PEARCESECRETARY
Trustee or director, Officer
2$0$0
HEMANT PATELTREASURER
Trustee or director, Officer
2$0$0
JEDIDIAH BICKELDIRECTOR
Trustee or director
1$0$0
BRYAN BONELLIDIRECTOR
Trustee or director
1$0$0
JIM HAMILTONDIRECTOR
Trustee or director
1$0$0
TONI LEGRAS-PRICEDIRECTOR
Trustee or director
1$0$0
HAMISH MARSHALLDIRECTOR
Trustee or director
1$0$0
AMIT PATELDIRECTOR
Trustee or director
1$0$0
NIPOOL PATELDIRECTOR
Trustee or director
1$0$0
PRAGNA PATELDIRECTOR
Trustee or director
1$0$0
VICTOR POPPDIRECTOR
Trustee or director
1$0$0
BRITTEN SHUFORDDIRECTOR
Trustee or director
1$0$0

Address and contacts

Address (IRS master file)
81 HIGUERA ST STE 220, SN LUIS OBISP, CA 93401-5421
Principal officer (990 for 2024)
ANNIE BRAUNSCHWEIG, 81 HIGUERA STREET 220, SAN LUIS OBISPO, CA 93401
Signed the 990
ANNIE BRAUNSCHWEIG, CFO
Phone
(805) 541-8000
Return prepared by
GLENN BURDETTE

California records

California keeps its own records of charities and corporations. Search them by EIN 77-0221126 or by the name SAN LUIS OBISPO VISITORS & CONFERENCE BUREAU INCORPORATED.

Attorney General, Registry of Charities and Fundraisers
Registration status and filed reports (CT-TR-1, RRF-1)

Mission

INSPIRE TRAVEL AND FOSTER OUR UNIQUE EXPERIENCES TO CREATE LIFE-LONG AMBASSADORS AND ECONOMIC GROWTH FOR SAN LUIS OBISPO COUNTY.

990 for the year ended June 30, 2025

Program accomplishments

  • IN FY 25, VISIT SLO CAL DEEPENED OUR INSIGHT INTO VISITORS' PERCEPTIONS THROUGH COMPREHENSIVE ETHNOGRAPHIC RESEARCH, WHICH INFORMED THE CREATION OF OUR NEW SLO CAL HERO BRAND CAMPAIGN, "TURNS WELL TAKEN." THIS CAMPAIGN WILL CAPTURE THE UNIQUE PACE OF OUR REGION, WHERE EVERY TURN CAN BRING DELIGHTFUL, UNEXPECTED MOMENTS.
  • OUR SMALL BUT DYNAMIC SAN LUIS OBISPO COUNTY REGIONAL AIRPORT (SBP) SHATTERED RECORDS, HANDLING 746,764 PASSENGERS, A 13% INCREASE. OVER THE PAST DECADE, PASSENGER TRAFFIC HAS GROWN BY 144%. WE COLLABORATED WITH SBP ON A "LAST MILE" SURVEY TO IDENTIFY THE CHALLENGES IN CONNECTING TRAVELERS FROM THE AIRPORT TO ACCOMMODATIONS. THIS STUDY WILL INFORM WORK BEING DONE IN THE NEW FISCAL YEAR TO IDENTIFYING POTENTIAL SOLUTIONS. ADDITIONALLY, WE'VE MADE STRIDES IN ADVANCING A TOURISM INDUSTRY WORKFORCE STRATEGY AIMED AT INSPIRING THE NEXT GENERATION BY CONVENING A WORKING GROUP WITH LEADERS ACROSS SLO CAL.
  • THROUGH OUR PARTNERSHIP WITH VISIT CALIFORNIA, WE LAUNCHED THE TOURISM EXCHANGE, MAKING SLO CAL EXPERIENCES BOOKABLE ONLINE AND BROADENING BOTH DOMESTIC AND INTERNATIONAL BUSINESS OPPORTUNITIES.AS WE CONCLUDE FY 25, OUR COMMITMENT TO STEWARDSHIP, AUTHENTICITY, INCLUSION AND EXCELLENCE REMAINS STEADFAST VALUES THAT DEFINE VISIT SLO CAL. WITH YOUR CONTINUED SUPPORT, WE EAGERLY ANTICIPATE BUILDING ON OUR SUCCESSES AND ELEVATING SLO CAL AS A SOUGHT-AFTER DESTINATION FOR TRAVELERS WORLDWIDE.

What it must file and when

IRS records say it files Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N. Its accounting year ends in June, so each return is due on the 15th day of the 5th month after that.

Tax yearYear endedDueIRS public records
2025June 30, 2026November 16, 2026Not due yet
2024June 30, 2025November 17, 2025990 on file
2023June 30, 2024November 15, 2024990 on file

IRS record

EIN
77-0221126
Tax-exempt status
501(c)(6): Business league or chamber of commerce
Donations deductible
No
Exempt since
1990
Accounting year ends
June
Files
Form 990 or 990-EZ
Assets (IRS master file)
$7,406,625
Income (IRS master file)
$12,905,513

Filing history

FormYear endedRevenueExpensesAssetsReturn
990June 2025$9,334,512$9,251,577$7,406,625XML
990June 2024$9,030,993$10,084,905$7,091,652XML
990June 2023$9,472,253$10,450,459$8,101,365IRS
990June 2022–––IRS
990June 2021–––IRS
990June 2019–––IRS

990-N: the IRS bulk file holds only the latest e-Postcard per organization; earlier years come from archived copies of that file since 2020 and can have gaps (the IRS e-Postcard search lists every one). 990, 990-EZ, 990-PF, 990-T: every e-filed return in the IRS e-file index since 2019; XML for the latest three processing years, amounts from the IRS Statistics of Income extracts before that. PDF copies and determination letters at the IRS (search EIN 77-0221126).

Questions about SAN LUIS OBISPO VISITORS & CONFERENCE BUREAU INCORPORATED

What is the EIN of SAN LUIS OBISPO VISITORS & CONFERENCE BUREAU INCORPORATED?
The employer identification number (EIN) of SAN LUIS OBISPO VISITORS & CONFERENCE BUREAU INCORPORATED is 77-0221126.
Is SAN LUIS OBISPO VISITORS & CONFERENCE BUREAU INCORPORATED tax-exempt?
Yes. The IRS lists it as tax-exempt under section 501(c)(6) since 1990.
Are donations to SAN LUIS OBISPO VISITORS & CONFERENCE BUREAU INCORPORATED tax-deductible?
No. The IRS master file says contributions to it are not deductible.
Which annual return does SAN LUIS OBISPO VISITORS & CONFERENCE BUREAU INCORPORATED file?
Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N.
When is the next return of SAN LUIS OBISPO VISITORS & CONFERENCE BUREAU INCORPORATED due?
The return for tax year 2025 (the year ending June 30, 2026) is due November 16, 2026. Form 8868 extends it by six months; the 990-N cannot be extended.
When did SAN LUIS OBISPO VISITORS & CONFERENCE BUREAU INCORPORATED last file with the IRS?
The latest return in the IRS public files is the 990 for the year ended June 2025.
Who is the principal officer of SAN LUIS OBISPO VISITORS & CONFERENCE BUREAU INCORPORATED?
The 990 for the year ended June 30, 2025 names ANNIE BRAUNSCHWEIG.
Who are the officers and directors of SAN LUIS OBISPO VISITORS & CONFERENCE BUREAU INCORPORATED?
The 990 for the year ended June 30, 2025 lists 22 people; 6 received compensation from the organization, the highest $338,342 (CATHY CARTIER, CMO & INCOMING CEO/PRES).
How much revenue does SAN LUIS OBISPO VISITORS & CONFERENCE BUREAU INCORPORATED have?
On its 990 for the year ended June 30, 2025 it reported revenue of $9,334,512, expenses of $9,251,577 and total assets of $7,406,625 at year end.

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