Nonprofit · EIN 71-0704935
NORTHWEST ARKANSAS TOURISM ASSOCIATION INC
Tax-exempt · BENTONVILLE, AR 72712
Financials
| Year ended | Form | Revenue | Expenses | Net income | Total assets | Liabilities | Net assets |
|---|---|---|---|---|---|---|---|
| June 30, 2025 | 990 | $290,283 | $353,763 | -$63,480 | $83,724 | $13,180 | $70,544 |
| June 30, 2024 | 990 | $236,550 | $282,594 | -$46,044 | $143,547 | $50 | $143,497 |
| June 30, 2023 | 990-EZ | $59,932 | $6,329 | $53,603 | $188,242 | $0 | $188,242 |
Financial details: 990 for the year ended June 30, 2025
Revenue
- Contributions, gifts and grants
- $200,849
- of which government grants
- $200,849
- Program service revenue
- $63,394
- Investment income
- $0
- Other revenue
- $26,040
Expenses
- Grants and similar amounts paid
- $0
- Salaries, compensation and benefits (total)
- $0
- Professional fundraising fees
- $0
- Accounting fees
- $4,900
- Program services (functional)
- $347,683
- Management and general (functional)
- $6,080
Balance sheet and other
- Total assets, start of year
- $143,547
- Total assets, end of year
- $83,724
- Total liabilities, end of year
- $13,180
- Net assets, end of year
- $70,544
- Net assets without donor restrictions
- $70,544
- Gross unrelated business income
- $26,040
- Gross receipts
- $290,283
- Employees
- 0
- Year formed
- 1990
- State of legal domicile
- AR
From the e-filed returns the IRS publishes as XML (latest three processing years; amended returns replace the original). PDF copies at the IRS.
Officers, directors and key employees
As listed on the 990 for the year ended June 30, 2025, highest compensation first.
| Name | Title | Hours / week | Compensation |
|---|---|---|---|
| Kalene Griffith | Director Trustee or director | 1 | $0 |
| Jared Sullivan | Director Trustee or director | 1 | $0 |
| Ben Hall | Director Trustee or director | 1 | $0 |
| Dean Lee | Director Trustee or director | 1 | $0 |
| Wendy Reese Hartman | Director Trustee or director | 1 | $0 |
| Vanessa McKuin | Director Trustee or director | 1 | $0 |
| Adam Leslie | Director Trustee or director | 1 | $0 |
| Brandi Holt | Director Trustee or director | 1 | $0 |
| Jennifer Wilson | Director Trustee or director | 1 | $0 |
| Paxton Roberts | Director Trustee or director | 1 | $0 |
| Lily Buday | Director Trustee or director | 1 | $0 |
| Scott Bardin | Director Trustee or director | 1 | $0 |
| Kim Carlson | Director Trustee or director | 1 | $0 |
| JR Shaw | Director Trustee or director | 1 | $0 |
| Tanya Smith | Director Trustee or director | 1 | $0 |
8 more people on this return
| Name | Title | Hours / week | Compensation |
|---|---|---|---|
| Holland Hayden | Director Trustee or director | 1 | $0 |
| Olivia Tyler | Director Trustee or director | 1 | $0 |
| Megan Whitworth | Director Trustee or director | 1 | $0 |
| Mike Maloney | President Officer | 1 | $0 |
| Sarah King | Vice President Officer | 1 | $0 |
| Sandy Martin | Treasurer Officer | 1 | $0 |
| Alison Nation | Secretary Officer | 1 | $0 |
| Brandon Kelley | Past President Officer | 1 | $0 |
990 for the year ended June 30, 2024: 22 people
| Name | Title | Hours / week | Compensation |
|---|---|---|---|
| Jill Dabbs | Director Trustee or director | 1 | $0 |
| Day Crowne | Director Trustee or director | 1 | $0 |
| Jill Suel | Director Trustee or director | 1 | $0 |
| Adam Leslie | Director Trustee or director | 1 | $0 |
| Brandi Holt | Director Trustee or director | 1 | $0 |
| Scott Bardin | Director Trustee or director | 1 | $0 |
| Ashley Wood | Director Trustee or director | 1 | $0 |
| Elvis Moya | Director Trustee or director | 1 | $0 |
| Tanya Smith | Director Trustee or director | 1 | $0 |
| Linda Graves | Director Trustee or director | 1 | $0 |
| JR Shaw | Director Trustee or director | 1 | $0 |
| Megan Feyerbend | Director Trustee or director | 1 | $0 |
| Andrew Branch | Director Trustee or director | 1 | $0 |
| KC Hurst | Director Trustee or director | 1 | $0 |
| Kent Butler | Director Trustee or director | 1 | $0 |
| Wendy Reese Hartman | Director Trustee or director | 1 | $0 |
| Dean Lee | Director Trustee or director | 1 | $0 |
| Molly Rawn | Vice President Officer | 1 | $0 |
| Brandon Kelley | President Officer | 1 | $0 |
| Sandy Martin | Treasurer Officer | 1 | $0 |
| Kalene Griffith | Past President Officer | 1 | $0 |
| Wesley Oliver | Secretary Officer | 1 | $0 |
990-EZ for the year ended June 30, 2023: 22 people
| Name | Title | Hours / week | Compensation |
|---|---|---|---|
| Brandon Kelley | President | 1 | $0 |
| Molly Rawn | Vice President | 1 | $0 |
| Sandy Martin | Treasurer | 1 | $0 |
| Wesley Oliver | Secretary | 1 | $0 |
| Kalene Griffith | Past President | 1 | $0 |
| KC Hurst | Director | 1 | $0 |
| Andrew Branch | Director | 1 | $0 |
| Megan Feyerbend | Director | 1 | $0 |
| Dean Lee | Director | 1 | $0 |
| Wendy Reese Hartman | Director | 1 | $0 |
| Kent Butler | Director | 1 | $0 |
| Adam Leslie | Director | 1 | $0 |
| Brandi Holt | Director | 1 | $0 |
| Jill Suel | Director | 1 | $0 |
| Jill Dabbs | Director | 1 | $0 |
| Day Crowne | Director | 1 | $0 |
| Scott Bardin | Director | 1 | $0 |
| Linda Graves | Director | 1 | $0 |
| JR Shaw | Director | 1 | $0 |
| Tanya Smith | Director | 1 | $0 |
| Ashley Wood | Director | 1 | $0 |
| Elvis Moya | Director | 1 | $0 |
Address and contacts
- Address (IRS master file)
- PO BOX 2865, BENTONVILLE, AR 72712-7706
- In care of
- % SANDY MARTIN
- Principal officer (990 for 2024)
- Mike Maloney, PO Box 2865, Bentonville, AR 72712
- Signed the 990
- SANDY MARTIN, Treasurer
- Phone
- (479) 244-2306
- Website
- www.northwestarkansas.org
- Return prepared by
- Brenda J Charron CPA P A
Mission
The Northwest Arkansas Tourism Association (NATA) represents, promotes and markets all of the attractions, sites, and tourism entities within the four-county region of Benton, Washington, Carroll and Madison counties.
Program accomplishments
- The Northwest Arkansas Tourism Association promotes the use of facilities and participation in attractions and events in Benton, Carroll, Madison and Washington counties in Northwest Arkansas.Expenses $347,683
What it must file and when
IRS records say it files Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N. Its accounting year ends in June, so each return is due on the 15th day of the 5th month after that.
| Tax year | Year ended | Due | IRS public records |
|---|---|---|---|
| 2025 | June 30, 2026 | November 16, 2026 | Not due yet |
| 2024 | June 30, 2025 | November 17, 2025 | 990 on file |
| 2023 | June 30, 2024 | November 15, 2024 | 990 on file |
IRS record
- EIN
- 71-0704935
- Tax-exempt status
- 501(c)(6): Business league or chamber of commerce
- Donations deductible
- No
- Exempt since
- 1991
- Accounting year ends
- June
- Files
- Form 990 or 990-EZ
- Assets (IRS master file)
- $83,724
- Income (IRS master file)
- $290,283
Filing history
| Form | Year ended | Revenue | Expenses | Assets | Return |
|---|---|---|---|---|---|
| 990 | June 2025 | $290,283 | $353,763 | $83,724 | IRS |
| 990 | June 2024 | $236,550 | $282,594 | $143,547 | IRS |
| 990-EZ | June 2023 | $59,932 | $6,329 | $188,242 | XML |
| 990 | April 2023 | $224,848 | $369,081 | $194,570 | IRS |
| 990 | April 2022 | $173,048 | $135,354 | $274,271 | IRS |
| 990 | April 2021 | – | – | – | IRS |
| 990 | April 2020 | – | – | – | IRS |
| 990 | April 2019 | – | – | – | IRS |
990-N: the IRS bulk file holds only the latest e-Postcard per organization; earlier years come from archived copies of that file since 2020 and can have gaps (the IRS e-Postcard search lists every one). 990, 990-EZ, 990-PF, 990-T: every e-filed return in the IRS e-file index since 2019; XML for the latest three processing years, amounts from the IRS Statistics of Income extracts before that. PDF copies and determination letters at the IRS (search EIN 71-0704935).
Questions about NORTHWEST ARKANSAS TOURISM ASSOCIATION INC
- What is the EIN of NORTHWEST ARKANSAS TOURISM ASSOCIATION INC?
- The employer identification number (EIN) of NORTHWEST ARKANSAS TOURISM ASSOCIATION INC is 71-0704935.
- Is NORTHWEST ARKANSAS TOURISM ASSOCIATION INC tax-exempt?
- Yes. The IRS lists it as tax-exempt under section 501(c)(6) since 1991.
- Are donations to NORTHWEST ARKANSAS TOURISM ASSOCIATION INC tax-deductible?
- No. The IRS master file says contributions to it are not deductible.
- Which annual return does NORTHWEST ARKANSAS TOURISM ASSOCIATION INC file?
- Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N.
- When is the next return of NORTHWEST ARKANSAS TOURISM ASSOCIATION INC due?
- The return for tax year 2025 (the year ending June 30, 2026) is due November 16, 2026. Form 8868 extends it by six months; the 990-N cannot be extended.
- When did NORTHWEST ARKANSAS TOURISM ASSOCIATION INC last file with the IRS?
- The latest return in the IRS public files is the 990 for the year ended June 2025.
- Who is the principal officer of NORTHWEST ARKANSAS TOURISM ASSOCIATION INC?
- The 990 for the year ended June 30, 2025 names Mike Maloney.
- Who are the officers and directors of NORTHWEST ARKANSAS TOURISM ASSOCIATION INC?
- The 990 for the year ended June 30, 2025 lists 23 people; 0 received compensation from the organization.
- How much revenue does NORTHWEST ARKANSAS TOURISM ASSOCIATION INC have?
- On its 990 for the year ended June 30, 2025 it reported revenue of $290,283, expenses of $353,763 and total assets of $83,724 at year end.
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