Nonprofit · EIN 46-5544528
INEQUALITY MEDIA
Tax-exempt · BERKELEY, CA 94709
Financials
| Year ended | Form | Revenue | Expenses | Net income | Total assets | Liabilities | Net assets |
|---|---|---|---|---|---|---|---|
| December 31, 2025 | 990 | $5,873,447 | $2,630,577 | $3,242,870 | $6,353,233 | $326,854 | $6,026,379 |
| December 31, 2024 | 990 | $2,482,435 | $1,770,081 | $712,354 | $2,957,279 | $170,646 | $2,786,633 |
| December 31, 2023 | 990 | $1,622,152 | $1,435,268 | $186,884 | $2,170,171 | $98,907 | $2,071,264 |
Financial details: 990 for the year ended December 31, 2025
Revenue
- Contributions, gifts and grants
- $5,750,968
- Program service revenue
- $13,019
- Investment income
- $109,460
- Net gain from sales of assets
- -$309
- Other revenue
- $0
Expenses
- Grants and similar amounts paid
- $0
- Compensation of officers, directors and key employees
- $149,302
- Other salaries and wages
- $527,386
- Salaries, compensation and benefits (total)
- $829,969
- Professional fundraising fees
- $70,843
- Legal fees
- $16,574
- Accounting fees
- $76,063
- Occupancy
- $31,157
- Travel
- $15,706
- Depreciation
- $1,515
- Program services (functional)
- $1,735,264
- Management and general (functional)
- $229,361
- Fundraising (functional)
- $665,952
Balance sheet and other
- Total assets, start of year
- $2,957,279
- Total assets, end of year
- $6,353,233
- Total liabilities, end of year
- $326,854
- Net assets, end of year
- $6,026,379
- Land, buildings and equipment
- $41,475
- Publicly traded securities
- $892,187
- Net assets without donor restrictions
- $5,756,379
- Net assets with donor restrictions
- $270,000
- Gross receipts
- $5,882,945
- Employees
- 13
- Volunteers
- 7
- Year formed
- 2014
- State of legal domicile
- CA
From the e-filed returns the IRS publishes as XML (latest three processing years; amended returns replace the original). PDF copies at the IRS.
Officers, directors and key employees
As listed on the 990 for the year ended December 31, 2025, highest compensation first.
| Name | Title | Hours / week | Compensation | From related orgs | Other / benefits |
|---|---|---|---|---|---|
| HEATHER KINLAW LOFTHOUSE | EXEC DIR /PRESIDENT Officer | 22 | $133,874 | $113,818 | $28,545 |
| DAN DAVIS | EDITORIAL DIRECTOR Highest-paid employee | 22 | $87,250 | $74,178 | $28,117 |
| EMILY PAULOS | DEPUTY DIRECTOR Highest-paid employee | 22 | $78,140 | $66,433 | $20,871 |
| MICHAEL LAHANAS-CALDERON | CHIEF STRATEGIST Highest-paid employee | 22 | $70,668 | $60,081 | $10,177 |
| KYLE PARKER | HEAD OF CREATIVE Highest-paid employee | 22 | $63,382 | $53,887 | $15,102 |
| ZOE BECK | BOARD CHAIR Trustee or director, Officer | 2 | $0 | $0 | $0 |
| RAMONA NADDAFF | BOARD SECRETARY Trustee or director, Officer | 2 | $0 | $0 | $0 |
| AMAR PURI | CFO BOARD TREASURER Trustee or director, Officer | 2 | $0 | $0 | $0 |
| ANNIE LEONARD | BOARD MEMBER Trustee or director | 2 | $0 | $0 | $0 |
| KARIN MARTIN | BOARD MEMBER Trustee or director | 2 | $0 | $0 | $0 |
| KATRINA VANDEN HEUVEL | BOARD MEMBER Trustee or director | 2 | $0 | $0 | $0 |
| STEVE SILBERSTEIN | BOARD MEMBER Trustee or director | 2 | $0 | $0 | $0 |
990 for the year ended December 31, 2024: 9 people
| Name | Title | Hours / week | Compensation | Other / benefits |
|---|---|---|---|---|
| HEATHER KINLAW LOFTHOUSE | EXEC DIR /PR Officer | 24 | $120,000 | $20,445 |
| LINDA ASHFIELD | FINANCE DR/T Trustee or director, Officer | 10 | $48,364 | $0 |
| ZOE BECK | CHAIR/DIRECT Trustee or director, Officer | 2 | $0 | $0 |
| RAMONA NADDAFF | SECRETARY/DI Trustee or director, Officer | 2 | $0 | $0 |
| KARIN MARTIN | DIRECTOR Trustee or director | 2 | $0 | $0 |
| STEVEN SILBERSTEIN | DIRECTOR Trustee or director | 2 | $0 | $0 |
| ANNIE LEONARD | DIRECTOR Trustee or director | 2 | $0 | $0 |
| KATRINA VANDEN HUEVEL | DIRECTOR Trustee or director | 2 | $0 | $0 |
| AMAR PURI | DIRECTOR Trustee or director | 2 | $0 | $0 |
990 for the year ended December 31, 2023: 11 people
| Name | Title | Hours / week | Compensation | Other / benefits |
|---|---|---|---|---|
| HEATHER KINLAW LOFTHOUSE | EXEC DIR /PR Officer | 32 | $142,653 | $23,327 |
| LINDA ASHFIELD | FINANCE DR/T Officer | 10 | $41,294 | $0 |
| ZOE BECK | CHAIR/DIRECT Trustee or director, Officer | 2 | $0 | $0 |
| RAMONA NADDAFF | SECRETARY/DI Trustee or director, Officer | 2 | $0 | $0 |
| KARIN MARTIN | DIRECTOR Trustee or director | 2 | $0 | $0 |
| BEATRIZ MANZ | DIRECTOR Trustee or director | 2 | $0 | $0 |
| STEVEN SILBERSTEIN | DIRECTOR Trustee or director | 2 | $0 | $0 |
| CHRISTOPHER EDLEY | DIRECTOR Trustee or director | 2 | $0 | $0 |
| ANNIE LEONARD | DIRECTOR Trustee or director | 2 | $0 | $0 |
| EDEN JAMES | DIRECTOR Trustee or director | 2 | $0 | $0 |
| KATRINA VANDEN HUEVEL | DIRECTOR Trustee or director | 2 | $0 | $0 |
Address and contacts
- Address (IRS master file)
- PO BOX 9323, BERKELEY, CA 94709-0323
- In care of
- % LINDA ASHFIELD
- Principal officer (990 for 2025)
- HEATHER KINLAW LOFTHOUSE, P O BOX 9323, BERKELEY, CA 94709
- Signed the 990
- HEATHER KINLAW LOFTHOUSE, EXEC DIR PRESIDENT
- Phone
- (510) 698-9150
- Website
- WWW.INEQUALITYMEDIA.ORG
- Return prepared by
- Alta CPA GroupLLC
California records
California keeps its own records of charities and corporations. Search them by EIN 46-5544528 or by the name INEQUALITY MEDIA.
- Attorney General, Registry of Charities and Fundraisers
- Registration status and filed reports (CT-TR-1, RRF-1)
- Secretary of State, bizfile Online
- Corporation status, entity number, agent for service
- Franchise Tax Board
- Entity status letter (state tax exemption, good standing)
Mission
TO USE DIGITAL MEDIA FOR THE PURPOSE OF EDUCATING AND ENGAGING THE PUBLIC IN TOPICS REGARDING INEQUALITY AND IMBALANCE OF POWER IN AMERICA.
Program accomplishments
- INEQUALITY MEDIA PRODUCES AND DISTRIBUTES EDUCATIONAL ONLINE VIDEOS, REACHING MILLIONS OF PEOPLE EACH WEEK WITH CLEAR, COMPELLING CONTENT ABOUT THE ECONOMY, CIVIC INSTITUTIONS, AND PUBLIC POLICY. OUR VIDEOS EXPLAIN CURRENT ECONOMIC AND CIVIC ISSUES IN ACCESSIBLE TERMS, CONTEXTUALIZE POLICIES AND NEWS WITHIN BROADER FRAMEWORKS, AND BUILD PUBLIC UNDERSTANDING OF ECONOMIC AND DEMOCRATIC SYSTEMS. MOST VIDEOS FEATURE FORMER SECRETARY OF LABOR ROBERT REICH SOME INCLUDE OTHER PUBLIC FIGURES. IN 2025, WE PRODUCED 23 EXPLAINER VIDEOS AND 62 SHORT AND RAPID-RESPONSE VIDEOS TOTALING OVER 500 MILLION VIEWS. OVER THE LIFE OF THE ORGANIZATION, WE HAVE PRODUCED OVER 1,900 VIDEOS - PLUS HUNDREDS OF LIVE BROADCASTS - VIEWED OVER 1.5 BILLION TIMES, BY NEARLY 14 MILLION SUBSCRIBERS ACROSS ALL 50 STATES. OUR CONTENT IS USED BY THE GENERAL PUBLIC, IN COLLEGE COURSES, AND AT CONGRESSIONAL HEARINGS. VIDEO TOPICS INCLUDE INCOME INEQUALITY, WEALTH INEQUALITY, CORPORATE CONCENTRATION, INFLATION, ANTITRUST, VOTING RIGHTS, CONTINUED IN SCH OExpenses $1,735,264 · revenue $13,019
What it must file and when
IRS records say it files Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N. Its accounting year ends in December, so each return is due on the 15th day of the 5th month after that.
| Tax year | Year ended | Due | IRS public records |
|---|---|---|---|
| 2025 | December 31, 2025 | May 15, 2026 | 990 on file |
| 2024 | December 31, 2024 | May 15, 2025 | 990 on file |
| 2023 | December 31, 2023 | May 15, 2024 | 990 on file |
IRS record
- EIN
- 46-5544528
- Tax-exempt status
- 501(c)(3): Charitable, religious, educational or scientific organization
- Foundation status
- Publicly supported organization (170(b)(1)(A)(vi))
- Donations deductible (Pub 78)
- Public charity, 50% deduction limit
- Exempt since
- 2015
- Accounting year ends
- December
- Files
- Form 990 or 990-EZ
- Category (NTEE)
- Arts, culture and humanities (A31)
- Assets (IRS master file)
- $6,353,233
- Income (IRS master file)
- $5,882,945
Filing history
| Form | Year ended | Revenue | Expenses | Assets | Return |
|---|---|---|---|---|---|
| 990 | December 2025 | $5,873,447 | $2,630,577 | $6,353,233 | XML |
| 990 | December 2024 | $2,482,435 | $1,770,081 | $2,957,279 | XML |
| 990 | December 2023 | $1,622,152 | $1,435,268 | $2,170,171 | XML |
| 990 | December 2022 | $985,441 | $1,162,217 | $1,957,916 | IRS |
| 990 | December 2021 | – | – | – | IRS |
| 990 | December 2020 | – | – | – | IRS |
| 990 | December 2018 | – | – | – | IRS |
990-N: the IRS bulk file holds only the latest e-Postcard per organization; earlier years come from archived copies of that file since 2020 and can have gaps (the IRS e-Postcard search lists every one). 990, 990-EZ, 990-PF, 990-T: every e-filed return in the IRS e-file index since 2019; XML for the latest three processing years, amounts from the IRS Statistics of Income extracts before that. PDF copies and determination letters at the IRS (search EIN 46-5544528).
Questions about INEQUALITY MEDIA
- What is the EIN of INEQUALITY MEDIA?
- The employer identification number (EIN) of INEQUALITY MEDIA is 46-5544528.
- Is INEQUALITY MEDIA tax-exempt?
- Yes. The IRS lists it as tax-exempt under section 501(c)(3) since 2015.
- Are donations to INEQUALITY MEDIA tax-deductible?
- Yes. It is listed in IRS Publication 78 (Public charity, 50% deduction limit).
- Which annual return does INEQUALITY MEDIA file?
- Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N.
- When is the next return of INEQUALITY MEDIA due?
- The return for tax year 2026 (the year ending December 31, 2026) is due May 17, 2027. Form 8868 extends it by six months; the 990-N cannot be extended.
- When did INEQUALITY MEDIA last file with the IRS?
- The latest return in the IRS public files is the 990 for the year ended December 2025.
- Who is the principal officer of INEQUALITY MEDIA?
- The 990 for the year ended December 31, 2025 names HEATHER KINLAW LOFTHOUSE.
- Who are the officers and directors of INEQUALITY MEDIA?
- The 990 for the year ended December 31, 2025 lists 12 people; 5 received compensation from the organization, the highest $133,874 (HEATHER KINLAW LOFTHOUSE, EXEC DIR /PRESIDENT).
- How much revenue does INEQUALITY MEDIA have?
- On its 990 for the year ended December 31, 2025 it reported revenue of $5,873,447, expenses of $2,630,577 and total assets of $6,353,233 at year end.
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