Nonprofit · EIN 43-0862331
CONVENTION & VISITORS BUREAU OF GREATER KANSAS CITY
Tax-exempt · KANSAS CITY, MO 64106
Financials
| Year ended | Form | Revenue | Expenses | Net income | Total assets | Liabilities | Net assets |
|---|---|---|---|---|---|---|---|
| December 31, 2024 | 990 | $17,908,232 | $15,824,198 | $2,084,034 | $21,386,778 | $7,143,042 | $14,243,736 |
| December 31, 2023 | 990 | $16,167,832 | $13,150,899 | $3,016,933 | $18,550,995 | $6,391,293 | $12,159,702 |
Financial details: 990 for the year ended December 31, 2024
Revenue
- Contributions, gifts and grants
- $1,142,582
- of which government grants
- $552,958
- Membership dues
- $585,502
- Program service revenue
- $16,151,642
- Investment income
- $473,088
- Net rental income
- $140,920
- Other revenue
- $140,920
Expenses
- Grants and similar amounts paid
- $0
- Compensation of officers, directors and key employees
- $1,091,955
- Other salaries and wages
- $3,382,783
- Salaries, compensation and benefits (total)
- $5,156,728
- Professional fundraising fees
- $0
- Legal fees
- $9,619
- Accounting fees
- $319,417
- Occupancy
- $1,333,998
- Travel
- $1,120,268
- Depreciation
- $121,183
Balance sheet and other
- Total assets, start of year
- $18,550,995
- Total assets, end of year
- $21,386,778
- Total liabilities, end of year
- $7,143,042
- Net assets, end of year
- $14,243,736
- Land, buildings and equipment
- $1,083,422
- Net assets without donor restrictions
- $14,243,736
- Gross unrelated business income
- $111,220
- Gross receipts
- $17,908,232
- Employees
- 47
- Volunteers
- 0
- Year formed
- 1966
- State of legal domicile
- MO
From the e-filed returns the IRS publishes as XML (latest three processing years; amended returns replace the original). PDF copies at the IRS.
Officers, directors and key employees
As listed on the 990 for the year ended December 31, 2024, highest compensation first.
| Name | Title | Hours / week | Compensation | Other / benefits |
|---|---|---|---|---|
| KATHY NELSON | PRESIDENT AND CEO Officer | 30 | $277,000 | $5,086 |
| NATHAN HERMISTON | SR VP CONVENTION SALES AND SERVICES Key employee | 40 | $208,670 | $17,680 |
| RANDALL LANDES | SR VP AND CHIEF ADMINISTRATIVE OFFICER(CAO) Officer | 35 | $203,099 | $12,057 |
| TRACI MOON | SR VP MARKETING AND COMMUNICATIONS Key employee | 40 | $202,321 | $2,956 |
| DENISE DE JULIO | NATIONAL ACCOUNT MANAGER Highest-paid employee | 40 | $164,346 | $7,287 |
| JENNY WILSON | VP TOURISM DEVELOPMENT Key employee | 40 | $155,309 | $7,778 |
| KATHYRN TAYLOR | NATIONAL ACCOUNT MANAGER Highest-paid employee | 40 | $141,219 | $11,422 |
| GARY O'BANNON | DIRECTOR OF HUMAN RESOURCES Highest-paid employee | 40 | $140,836 | $6,738 |
| BECKY HARSCH | NATIONAL ACCOUNT MANAGER Highest-paid employee | 40 | $131,263 | $11,902 |
| KIM DOOLEY | NATIONAL ACCOUNT MANAGER Highest-paid employee | 40 | $125,500 | $8,901 |
| CINDY DOWERS | DIRECTOR OF MARKETING Highest-paid employee | 40 | $119,336 | $10,339 |
| ASHLEY ROSSBACH | SR DIRECTOR OF CONVENTION SALES & SERVICES OPERATI Highest-paid employee | 40 | $109,222 | $8,265 |
| DAN VAN DYKE | VP / CONTROLLER Highest-paid employee | 40 | $101,670 | $4,963 |
| STACEY PAINE | CHAIR Trustee or director, Officer | 1 | $0 | $0 |
| BRIAN JOHNSON | VICE CHAIR Trustee or director, Officer | 1 | $0 | $0 |
9 more people on this return
| Name | Title | Hours / week | Compensation |
|---|---|---|---|
| GEORGE GUASTELLO | SECRETARY Trustee or director, Officer | 1 | $0 |
| MIKE CAPPO | TREASURER Trustee or director, Officer | 1 | $0 |
| TYLER ENDERS | DIRECTOR Trustee or director | 1 | $0 |
| DAVID LOPEZ | DIRECTOR Trustee or director | 1 | $0 |
| QUINTON LUCAS | DIRECTOR Trustee or director | 1 | $0 |
| ADAM MILLER | DIRECTOR Trustee or director | 1 | $0 |
| BRIAN PLATT | DIRECTOR Trustee or director | 1 | $0 |
| ANNE SCHARF | DIRECTOR Trustee or director | 1 | $0 |
| DEANGELA BURNS-WALLACE | DIRECTOR Trustee or director | 1 | $0 |
990 for the year ended December 31, 2023: 33 people
| Name | Title | Hours / week | Compensation | Other / benefits |
|---|---|---|---|---|
| KATHY NELSON | PRESIDENT AND CEO Officer | 30 | $272,200 | $9,754 |
| NATHAN HERMISTON | SR VP CONVENTION SALES AND Key employee | 40 | $201,655 | $19,139 |
| RANDALL LANDES | VP OF FINANCE AND CFO Officer | 35 | $193,769 | $14,354 |
| TRACI MOON | SR VP MARKETING AND COMMUN Key employee | 40 | $199,986 | $1,394 |
| CARL LEONARD | VP OF TECHNOLOGY AND OPERA Key employee | 40 | $172,476 | $13,584 |
| DENISE DEJULIO | SALES REPRESENTATIVE Highest-paid employee | 40 | $173,692 | $7,453 |
| JENNY WILSON | VP OF PARTNERSHIPS AND EVE Key employee | 40 | $153,647 | $7,240 |
| KIM DOOLEY | SALES REPRESENTATIVE Highest-paid employee | 40 | $133,844 | $14,829 |
| KATHRYN TAYLOR | SALES REPRESENTATIVE Highest-paid employee | 40 | $134,226 | $11,422 |
| GARY O'BANNON | DIRECTOR OF HUMAN RESOURCES Highest-paid employee | 40 | $137,079 | $6,058 |
| CINDY DOWERS | DIRECTOR OF MARKETING Highest-paid employee | 40 | $117,183 | $11,237 |
| BILL CROOKS | DIRECTOR Trustee or director | 1 | $0 | $0 |
| BOB KENDRICK | DIRECTOR Trustee or director | 1 | $0 | $0 |
| THALIA CHERRY | DIRECTOR Trustee or director | 1 | $0 | $0 |
| GEORGE GUASTELLO | DIRECTOR Trustee or director | 1 | $0 | $0 |
| DAVID LOPEZ | DIRECTOR Trustee or director | 1 | $0 | $0 |
| DARA ALVARADO | DIRECTOR Trustee or director | 1 | $0 | $0 |
| KEVIN O'NEILL | DIRECTOR Trustee or director | 1 | $0 | $0 |
| KRIS RIDDELL | DIRECTOR Trustee or director | 1 | $0 | $0 |
| BREANA GROSZ | DIRECTOR Trustee or director | 1 | $0 | $0 |
| LYLETTE UTZ | DIRECTOR Trustee or director | 1 | $0 | $0 |
| MARIA SALCEDO | DIRECTOR Trustee or director | 1 | $0 | $0 |
| KEITH BRADLEY | DIRECTOR Trustee or director | 1 | $0 | $0 |
| MIKE CAPPO | DIRECTOR Trustee or director | 1 | $0 | $0 |
| PHILIP STRNAD | DIRECTOR Trustee or director | 1 | $0 | $0 |
| DEREK MCCANN | DIRECTOR Trustee or director | 1 | $0 | $0 |
| ADAM MILLER | DIRECTOR Trustee or director | 1 | $0 | $0 |
| DEPRICE TAYLOR | DIRECTOR Trustee or director | 1 | $0 | $0 |
| WILL GREGORY | DIRECTOR Trustee or director | 1 | $0 | $0 |
| JEANETTE PRENGER | CHAIR Trustee or director, Officer | 1 | $0 | $0 |
| RANDY WISTHOFF | VICE CHAIR Trustee or director, Officer | 1 | $0 | $0 |
| BRIAN JOHNSTON | SECRETARY Trustee or director, Officer | 1 | $0 | $0 |
| STACEY PAINE | TREASURER Trustee or director, Officer | 1 | $0 | $0 |
Address and contacts
- Address (IRS master file)
- 1100 WALNUT ST STE 3450A, KANSAS CITY, MO 64106-2197
- In care of
- % DAN VANDYKE
- Principal officer (990 for 2024)
- STACEY PAINE, 1100 WALNUT ST SUITE 3450A, KANSAS CITY, MO 64106
- Signed the 990
- KATHY NELSON, PRESIDENT AND CEO
- Phone
- (816) 691-3800
- Website
- WWW.VISITKC.COM
- Return prepared by
- EMERICK AND COMPANY PC
Mission
TO CREATE GLOBAL PASSION FOR KANSAS CITY. WE DO THIS THROUGH SALES AND MARKETING EFFORTS TO ATTRACT VISITORS AND CONVENTIONS TO KANSAS CITY.
Program accomplishments
- PROMOTE TOURISM IN THE GREATER KANSAS CITY AREA: IN 2024, VISIT KC GENERATED MORE THAN 1.8 BILLION CUSTOMER IMPRESSIONS THROUGH MARKETING TACTICS REACHING EIGHTEEN MEDIA MARKETS IN TEN STATES. VISIT KC'S LEISURE MARKETING CAMPAIGN GENERATED 758,000 INCREMENTAL ROOM NIGHTS, 326,000 INCREMENTAL TRIPS, AND $283 MILLION IN INCREMENTAL REVENUE. THE WEBSITE, VISITKC.COM, WITNESSED 4.5 MILLION SITE VISITS. IN 2024, SOCIAL MEDIA TACTICS GENERATED AN ADDITIONAL 885,000 IMPRESSIONS.
- PROMOTE CONVENTION BUSINESS IN THE GREATER KANSAS CITY AREA: IN 2024, VISIT KC GENERATED ROOM NIGHTS TOTALED 454,543 THROUGH 476 CONVENTIONS AND EVENTS HELD IN KANSAS CITY. THIS EQUATED TO AN ESTIMATED LOCAL ECONOMIC IMPACT OF $351 MILLION. ADDITIONALLY, VISIT KC CONFIRMED 523 NEW EVENT BOOKINGS AND 527,917 DEFINITE ROOM NIGHTS FOR FUTURE CONVENTIONS AND EVENTS, A PROSPECT OF $370 MILLION IN FUTURE ECONOMIC IMPACT.
What it must file and when
IRS records say it files Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N. Its accounting year ends in December, so each return is due on the 15th day of the 5th month after that.
| Tax year | Year ended | Due | IRS public records |
|---|---|---|---|
| 2025 | December 31, 2025 | May 15, 2026 | Not on file |
| 2024 | December 31, 2024 | May 15, 2025 | 990 on file |
| 2023 | December 31, 2023 | May 15, 2024 | 990 on file |
IRS record
- EIN
- 43-0862331
- Tax-exempt status
- 501(c)(6): Business league or chamber of commerce
- Donations deductible
- No
- Exempt since
- 1971
- Accounting year ends
- December
- Files
- Form 990 or 990-EZ
- Assets (IRS master file)
- $21,386,778
- Income (IRS master file)
- $17,908,232
Filing history
| Form | Year ended | Revenue | Expenses | Assets | Return |
|---|---|---|---|---|---|
| 990 | December 2024 | $17,908,232 | $15,824,198 | $21,386,778 | IRS |
| 990 | December 2023 | $16,167,832 | $13,150,899 | $18,550,995 | XML |
| 990 | December 2022 | $13,763,323 | $11,946,034 | $15,194,083 | IRS |
| 990 | December 2021 | – | – | – | IRS |
| 990 | December 2020 | – | – | – | IRS |
| 990 | December 2018 | – | – | – | IRS |
990-N: the IRS bulk file holds only the latest e-Postcard per organization; earlier years come from archived copies of that file since 2020 and can have gaps (the IRS e-Postcard search lists every one). 990, 990-EZ, 990-PF, 990-T: every e-filed return in the IRS e-file index since 2019; XML for the latest three processing years, amounts from the IRS Statistics of Income extracts before that. PDF copies and determination letters at the IRS (search EIN 43-0862331).
Questions about CONVENTION & VISITORS BUREAU OF GREATER KANSAS CITY
- What is the EIN of CONVENTION & VISITORS BUREAU OF GREATER KANSAS CITY?
- The employer identification number (EIN) of CONVENTION & VISITORS BUREAU OF GREATER KANSAS CITY is 43-0862331.
- Is CONVENTION & VISITORS BUREAU OF GREATER KANSAS CITY tax-exempt?
- Yes. The IRS lists it as tax-exempt under section 501(c)(6) since 1971.
- Are donations to CONVENTION & VISITORS BUREAU OF GREATER KANSAS CITY tax-deductible?
- No. The IRS master file says contributions to it are not deductible.
- Which annual return does CONVENTION & VISITORS BUREAU OF GREATER KANSAS CITY file?
- Form 990 or 990-EZ. Based on its last return; a smaller organization may file the 990-N.
- When is the next return of CONVENTION & VISITORS BUREAU OF GREATER KANSAS CITY due?
- The return for tax year 2025 (the year ending December 31, 2025) is due May 15, 2026. Form 8868 extends it by six months; the 990-N cannot be extended.
- When did CONVENTION & VISITORS BUREAU OF GREATER KANSAS CITY last file with the IRS?
- The latest return in the IRS public files is the 990 for the year ended December 2024.
- Who is the principal officer of CONVENTION & VISITORS BUREAU OF GREATER KANSAS CITY?
- The 990 for the year ended December 31, 2024 names STACEY PAINE.
- Who are the officers and directors of CONVENTION & VISITORS BUREAU OF GREATER KANSAS CITY?
- The 990 for the year ended December 31, 2024 lists 24 people; 13 received compensation from the organization, the highest $277,000 (KATHY NELSON, PRESIDENT AND CEO).
- How much revenue does CONVENTION & VISITORS BUREAU OF GREATER KANSAS CITY have?
- On its 990 for the year ended December 31, 2024 it reported revenue of $17,908,232, expenses of $15,824,198 and total assets of $21,386,778 at year end.
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