2026-04-14T15:07:39-05:00 2025-06-30 994625061 CRI ADVISORS LLC 4004 SUMMIT BLVD NE SUITE 800 ATLANTA GA 30319 990 2024-07-01 581785484 THE CHILDREN'S MUSEUM OF ATLANTA INC CHIL 4046595437 275 CENTENNIAL OLYMPIC PARK DR NW ATLANTA GA 30313 EDWIN LINK EXECUTIVE DIRECTOR 4046595437 2026-03-04 1 1 TIFFANY T ORR CPA P01559485 7703948000 2026-03-04 2024 2025-03-06 01:10:19Z EDWIN LINK 275 CENTENNIAL OLYMPIC PARK DR NW ATLANTA GA 30313 4114191 0 X WWW.CHILDRENSMUSEUMATLANTA.ORG X 1988 GA TO CHANGE THE WORLD BY SPARKING EVERY CHILD'S IMAGINATION, SENSE OF DISCOVERY AND LEARNING THROUGH THE POWER OF PLAY. 27 27 87 100 5146 0 1413563 1382920 1884030 1866414 58049 30497 300641 500277 3656283 3780108 0 0 0 0 2549242 2571687 0 0 557924 1917872 1730771 4467114 4302458 -810831 -522350 6370423 8382688 936504 3352868 5433919 5029820 X TO CHANGE THE WORLD BY SPARKING EVERY CHILD'S IMAGINATION, SENSE OF DISCOVERY AND LEARNING THROUGH THE POWER OF PLAY. 1 0 3511113 1866414 CHILDREN'S MUSEUM OF ATLANTA (CMA) OPERATES AS AN INSTITUTION OF INFORMAL LEARNING FOR YOUNG CHILDREN, THEIR PARENTS, CAREGIVERS, AND TEACHERS. THROUGH INTERACTIVE EXHIBITS, PROGRAMS, WORKSHOPS, AND EXTENSIVE OUTREACH. THE MUSEUM OFFERS OPPORTUNITIES TO ADDRESS SUBJECTS AND ISSUES THAT ARE IMPORTANT AND RELEVANT TO SCHOOLS, FAMILIES, AND THE COMMUNITY. THE TOTAL NUMBER OF MUSEUM VISITORS AND CHILDREN WHO HAVE VISITED THE MUSEUM HAS SURPASSED 3,500,000 SINCE OPENING IN 2003. THE EXHIBITS AND PROGRAMS BELOW WERE PRESENTED THROUGHOUT THE FISCAL YEAR 2024-25. VIRTUAL PROGRAMMING CONTINUED TO ENSURE ACCESS AND EQUITY TO CMA PROGRAMS. THE MUSEUM CHANGED IN-PERSON REQUIREMENTS TO ALIGN WITH THE CENTER FOR DISEASE CONTROL'S GUIDANCE AND PROVIDE GUESTS ACCESS TO IN-PERSON PROGRAMMING.EXHIBITS & PROGRAMMING: PRESENTED THE FOLLOWING FEATURE EXHIBITS: ANIMATIONLAND, MAY 18, 2024 SEPTEMBER 8, 2024: GUESTS WERE INVITED ON A FANTASTICAL JOURNEY TO CREATE STORIES USING ART AND SCIENCE, CHANNELING THEIR CREATIVITY USING ANIMATION BASICS SUCH AS STORYBOARDING, SKETCHING, STOP-MOTION MOVIE MAKING, AND MORE. CHILDREN ENGAGED IN INTERACTIVE ACTIVITIES, INCLUDING CREATING 14-FRAME ANIMATIONS, EXPERIMENTING WITH FRAME RATES AND MOVEMENT CONCEPTS, AND USING THE FOLEY BOOTH TO ADD SOUNDS TO ANIMATED CLIPS. WALLACE & GROMIT: GET CRACKING!, SEPTEMBER 21, 2024 JANUARY 12, 2025: THIS INTERACTIVE EXHIBIT INVITED CHILDREN TO STEP INTO THE NORTH ENGLAND HOME OF CHEESE-LOVING INVENTOR WALLACE AND HIS LOYAL DOG, GROMIT. DESIGNED FOR CHILDREN AGES 3 THROUGH 9, THE ACTIVITIES INCLUDED LAUNCHING PORRIDGE FROM A CANNON, FIXING THE BROKEN AUTOCHEF, CREATING THEIR OWN CRACKING CONTRAPTIONS, BLASTING OFF IN WALLACE'S ROCKET TO THE MOON, AND HOPPING INTO PRESTON'S TRUCK. THE EXHIBIT BUILT ON PROBLEM-SOLVING THEMES WHILE ENCOURAGING CHILDREN TO SOLVE STEM-BASED AND SOCIAL-EMOTIONAL PROBLEMS PLAYFULLY. XOXO: AN EXHIBIT ABOUT LOVE & FORGIVENESS, JANUARY 25, 2025 MAY 4, 2025: THIS EXHIBIT PROVIDED CHILDREN AND CAREGIVERS THE OPPORTUNITY TO EXPLORE FEELINGS THROUGH ACTIVITIES DESIGNED TO HELP THEM UNDERSTAND AND EXPRESS THEIR EMOTIONS. CHILDREN ENGAGED IN INTERACTIVE ACTIVITIES SUCH AS ILLUMINATING HIDDEN MESSAGES ABOUT LOVE, ANSWERING QUESTIONS AT THE RESPONSE WALL, CREATING SILHOUETTES USING LIGHT BOXES, BUILDING FACIAL EXPRESSIONS USING EMPATHY BLOCKS, AND RELEASING NEGATIVE FEELINGS THROUGH A PAPER SHREDDER. THE EXHIBIT HELPED CHILDREN UNDERSTAND AND MANAGE THEIR EMOTIONS WHILE FOSTERING EMPATHY AND ENHANCING EMOTIONAL INTELLIGENCE.SCOOBY-DOO! MANSION MAYHEM, MAY 17, 2025 SEPTEMBER 7, 2025: THIS IMMERSIVE EXPERIENCE ALLOWED FAMILIES TO JOIN MYSTERY INC. TO ANALYZE CLUES AND PUT THEIR PROBLEM-SOLVING SKILLS TO THE TEST. CHILDREN WORKED THROUGH THE MANSION ROOMS, MEETING DIFFERENT CHARACTERS FROM THE ICONIC TV SHOW. ACTIVITIES INCLUDED DISCOVERING THE VILLAIN'S HIDDEN CONTROL PANEL IN THE HALL OF PORTRAITS, BUILDING TRAPS WITH FRED IN THE VILLAIN'S TINKERING WORKSHOP, PARTICIPATING IN GHOST CHASES WITH SHAGGY AND SCOOBY-DOO IN THE KITCHEN, AND SOLVING MUSICAL PUZZLES WITH VELMA IN THE LIBRARY MUSIC ROOM.ONGOING PARTNERSHIPS - WITH COMMUNITY LEADERS, ARTISTS, EXPERTS, AND CULTURAL INSTITUTIONS ENABLE US TO PROVIDE INNOVATIVE AND RELEVANT EXHIBITS AND PROGRAMS THAT ADDRESS A FULL RANGE OF TOPICS AND ISSUES. OVER 200 INDIVIDUALS FROM OUR COMMUNITY PARTICIPATE ON A VARIETY OF COMMITTEES EACH YEAR, WHICH ENSURES DEPTH, ACCURACY AND TARGETED MESSAGES AND FOCUS.CMA PRESENTS SCIENCE, HEALTH, LITERACY, DIVERSITY, ARTS, SOCIAL STUDIES, AND SAFETY PROGRAMS THROUGH: -INNOVATION STATION - ONGOING HANDS-ON STEM BASED EXPERIENCES WITH AN EMPHASIS ON THE ENGINEERING DESIGN PROCESS -SCIENCE BAR - ONGOING HANDS-ON EXPLORATION OF SCIENCE EXPERIMENTS AND EXPERIENCES FACILITATED BY STAFF SCIENTIST -MULTI-CULTURAL HOLIDAY PROGRAMMING THROUGHOUT THE YEAR TO HIGHLIGHT THE MANY CULTURES THAT CALL ATLANTA HOME. -BLACK HISTORY MONTH CELEBRATIONS -EXPLORE THE MUSEUM PROGRAM FOR CHILDREN ON THE AUTISM SPECTRUM AND THEIR FAMILIES.COMMUNITY OUTREACH: -FREE AND REDUCED-PRICE ADMISSION PROVIDED THROUGH GRANTS FROM FOUNDATIONSMUSEUMS FOR ALL: A KEY PROGRAM IN THE MUSEUM'S STRATEGY TO ENSURE ACCESS FOR ALL CHILDREN IS MUSEUMS FOR ALL. MUSEUMS FOR ALL IS A FEDERAL INITIATIVE OF THE INSTITUTE OF MUSEUM AND LIBRARY SERVICES WHEREBY MUSEUMS PROVIDE FREE OR REDUCED ADMISSION TO THOSE RECEIVING FOOD ASSISTANCE. CMA OFFERS $5 ADMISSION FOR SNAP BENEFITS RECIPIENTS. THE MUSEUM CONTINUED TO SERVE THOUSANDS OF GUESTS THROUGH THIS PROGRAM THROUGHOUT FY25, DEMONSTRATING THE DEEP COMMUNITY NEED FOR ACCESS AND ENSURING THAT MORE CHILDREN AND THEIR ADULT CAREGIVERS CAN EXPERIENCE THE MUSEUM.FAMILY FREE DAY: A SPONSORED FULL DAY EACH QUARTER THAT IS THEMED AND OPEN TO THE PUBLIC FREE OF CHARGE. PARTNERSHIPS WITH AREA ARTS AND CULTURE ORGANIZATIONS BRING SPECIFIC THEMED EXPERIENCES TO LIFE. THOUSANDS OF GUESTS RESERVED TICKETS THROUGHOUT FY25. SURVEY RESULTS CONTINUED TO INDICATE: -100% OF GUESTS VISITED CMA BECAUSE ADMISSION WAS FREE -83% OF SURVEY RESPONDENTS AGREE THAT THE EXHIBITS AND PROGRAMS FOUNDATIONS AT THE MUSEUM WERE EDUCATIONAL AND FUN FOR THEIR CHILD/CHILDREN -85% OF SURVEY RESPONDENTS REPORTED BETTER UNDERSTANDING THE IMPORTANCE OF PLAY IN THEIR CHILDS LIFE AS A RESULT OF ATTENDING -93% OF SURVEY RESPONDENTS AGREE THAT AFTER VISITING THE MUSEUM, THEY ARE MORE INTERESTED IN USING THE MUSEUM AS AN EDUCATIONAL RESOURCE FOR THEIR FAMILY -95% OF SURVEY RESPONDENTS RATE THEIR VISIT TO THE MUSEUM AS EXCELLENTCONNECTED LEARNING/CONNECTED COMMUNITIES - CONTINUED TO PROVIDE WEEKLY PROGRAMMING IN SEVEN OF ATLANTA'S MOST UNDERSERVED NEIGHBORHOODS. THOUSANDS OF STUDENTS PARTICIPATED IN THE PROGRAM THROUGHOUT FY25 AND HIGHLIGHTS INCLUDED: -90% OF SURVEYED EDUCATORS AGREE THAT STUDENTS LEARNED SOMETHING NEW DURING CLCC PROGRAMMING THAT INCREASED STUDENT KNOWLEDGE OF GELDS OR GPS OBJECTIVES, AND THE PROGRAM SUPPORTED AND REINFORCED THE GELDS OR GPS OBJECTIVES.-100% OF SURVEYED EDUCATORS ATTENDING PROFESSIONAL DEVELOPMENT CLASSES AT CMA AGREE THAT THEY INCREASED THEIR UNDERSTANDING OF BRAIN DEVELOPMENT, HEALTH, AND NUTRITION AND WILL IMPLEMENT THESE RESULTS IN THEIR CLASSROOMS. -"THE CHILDREN'S MUSEUM PROGRAMS SUPPORT OUR LEARNING GOAL AND TARGETS. WE HAD JUST FINISHED A PROJECT BASED LEARNING ACTIVITY FOR OUR STEAM SHOWCASE. THE PROGRAM REALLY CEMENTED OUR SCHOLARLY UNDERSTANDING OF THE WORLD AROUND US. THE BOOK THAT WAS READ PERFECTLY SUPPORTED OUR SOCIAL AND EMOTIONAL LEARNING UNIT OF THE WEEK."SPREAD THE WORD - AN OUTREACH PROGRAM FOCUSED ON BRINGING FAMILY-BASED VOCABULARY-BUILDING PROGRAMMING FOR UNDERSERVED NEIGHBORHOODS CONTINUED TO BE INCORPORATED SEAMLESSLY INTO OUR COMMUNITY OUTREACH PROGRAMMING, RESULTING IN IMPACTFUL PROGRAMS FOR FAMILIES WITH CHILDREN FROM BIRTH THROUGH 3RD GRADE. CAREGIVERS CONTINUED TO PARTICIPATE IN SPREAD THE WORD THROUGHOUT FY25.MOBILE LEARNING - USING THE MUSEUM'S VAN, WE CONTINUED BRINGING PRE-K ENRICHMENT AND EDUCATIONAL PROGRAMMING DIRECTLY TO NEIGHBORHOODS WHICH ARE LACKING RESOURCES FOR THE VERY YOUNG AND TO PREPARE THEM FOR SUCCESS WHEN ENTERING KINDERGARTEN. CHILDREN AND CAREGIVERS WERE SERVED AT MULTIPLE LOCATIONS IN CLAYTON, COBB, DOUGLAS, AND FULTON COUNTIES THROUGHOUT FY25. 3511113 1 1 0 0 0 0 0 0 0 1 1 0 0 1 1 1 1 0 0 0 0 0 0 0 1 0 0 0 0 1 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 1 67 0 87 1 1 1 0 0 0 0 1 1 0 0 0 0 0 0 X 27 27 0 0 0 0 0 0 0 1 1 0 0 1 1 1 1 0 1 1 1 0 GA X X X CHRISTY COSTELLO 4045275965 275 CENTENNIAL OLYMPIC PARK DR NW ATLANTA GA 30313 SERENA LEVY BOARD CHAIR 5.00 X X 0 0 0 HEATHER BALKEMA VICE CHAIR 5.00 X X 0 0 0 DR MARISSA PACE TREASURER 5.00 X X 0 0 0 SARAH HESS MACKENZIE GENERAL COUNSEL 5.00 X X 0 0 0 ASHISH ARYA BOARD MEMBER 1.00 X 0 0 0 EVELYN ZAGAMI BOARD MEMBER 1.00 X 0 0 0 FABIOLA CHARLES STOKES BOARD MEMBER 1.00 X 0 0 0 DR SEEMA CSUKAS SECRETARY 5.00 X X 0 0 0 JASON ESTEVES BOARD MEMBER 1.00 X 0 0 0 MOLLY HINTON BOARD MEMBER 1.00 X 0 0 0 ADRIENNE HOYT BOARD MEMBER 1.00 X 0 0 0 JOHN JACKSON BOARD MEMBER 1.00 X 0 0 0 SHAMIKA LACKEY BOARD MEMBER 1.00 X 0 0 0 TRISHA HARDY BOARD MEMBER 1.00 X 0 0 0 DAVID EDWARDS BOARD MEMBER 1.00 X 0 0 0 BHARATH PARTHASARATHY BOARD MEMBER 1.00 X 0 0 0 TRACY REZNIK BOARD MEMBER 1.00 X 0 0 0 STEPHANIE BUZZELL BOARD MEMBER 1.00 X 0 0 0 LAUREN BONAPFEL BOARD MEMBER 1.00 X 0 0 0 CHIRAG SHAH BOARD MEMBER 1.00 X 0 0 0 MARY SPANBURGH BOARD MEMBER 1.00 X 0 0 0 LARRY JACKSON BOARD MEMBER 1.00 X 0 0 0 DR BRIAN WILLIAMS BOARD MEMBER 1.00 X 0 0 0 WONYA LUCAS EMERITUS 1.00 X 0 0 0 ALLAN J TANENBAUM EMERITUS 1.00 X 0 0 0 PUJA PATEL LEA BOARD MEMBER 1.00 X 0 0 0 HANNAH BASINGER BOARD MEMBER 1.00 X 0 0 0 CHRISTY COSTELLO FINANCE DIRECTOR 40.00 X 98039 0 9995 EDWIN LINK EXECUTIVE DIRECTOR 40.00 X 158881 0 9995 256920 0 19990 1 0 1 0 INEXGA INC 2645 N BERKELEY LAKE RD DULUTH GA 30096 MAINTENANCE 126730 1 451302 83431 848187 3172 1382920 ADMISSIONS 713990 1747375 1747375 PROGRAM FEES 713990 119039 119039 1866414 30497 30497 11016 0 11016 11016 11016 630604 219807 410797 410797 183826 114276 69550 5146 64404 OTHER INCOME 900099 8914 8914 8914 3780108 1866414 5146 525628 256919 191709 11277 53933 1910390 1425495 83865 401030 237290 215921 16620 4749 167088 125883 7570 33635 123574 99346 7284 16944 287401 245703 28925 12773 124718 116882 5258 2578 247545 225131 17433 4981 22381 12259 2807 7315 27882 25356 1964 562 271577 246975 19134 5468 58300 53229 3944 1127 REPAIR AND MAINTENANCE 230601 209558 16367 4676 EXHIBIT RENT 188402 188230 134 38 TRANSACTION FEE 100923 91785 7107 2031 DUE AND SUBSCRIPTIONS 29935 21320 2805 5810 17532 16331 927 274 4302458 3511113 233421 557924 1046811 1104060 66965 239818 6223 0 32216 27262 205792 185792 11857212 7901459 4137915 3955753 146950 2130446 727551 739557 6370423 8382688 196269 216197 270964 2717586 359273 334593 109998 84492 936504 3352868 X 5222849 4810270 211070 219550 5433919 5029820 6370423 8382688 -522350 118251 0 X 0 1 X 1 0 X 2439306 2268466 1375672 1413563 1382920 8879927 2439306 2268466 1375672 1413563 1382920 8879927 240252 8639675 33146 15010 47714 67696 41513 205079 156786 440089 249595 208611 414943 1470024 71678 56181 76096 80138 73318 357411 10912441 7811079 0.79170 0.79800 X RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED 146950 1186 5000 143136 129217 17733 146950 127662 15177 13622 129217 148863 -21201 127662 114564 34299 148863 0.30136 0.69864 0.00000 0 0 8084195 4283880 3800315 3746830 3591392 155438 26187 26187 0 3955753 ASSETS HELD BY COMMUNITY FOUNDATION 655065 OPERATING LEASE RIGHT OF USE ASSETS 84492 739557 OPERATING LEASE LIABILITIES 84492 84492 X 4409309 118251 176867 334083 629201 3780108 0 3780108 4813408 176867 334083 510950 4302458 0 4302458 PART V, LINE 4: TO PROVIDE A PREDICTABLE AND SUSTAINABLE STREAM OF FUNDING FOR PROFESSIONAL DEVELOPMENT AWARDS SUPPORTED BY ITS ENDOWMENT WHILE SEEKING TO MAINTAIN THE PURCHASING POWER OF THE ENDOWMENT. PART X, LINE 2: UNDER SECTION 501(C)(3) OF THE INTERNAL REVENUE CODE, THE MUSEUM IS EXEMPT FROM TAXES ON INCOME OTHER THAN UNRELATED BUSINESS INCOME. UNRELATED BUSINESS INCOME RESULTS FROM THE SALE OF CERTAIN GIFT SHOP MERCHANDISE. THE MUSEUM UTILIZES THE ACCOUNTING REQUIREMENTS ASSOCIATED WITH UNCERTAINTY IN INCOME TAXES USING THE PROVISIONS OF FINANCIAL ACCOUNTING STANDARDS BOARD (FASB) ASC 740, INCOME TAXES. USING THAT GUIDANCE, TAX POSITIONS INITIALLY NEED TO BE RECOGNIZED IN THE FINANCIAL STATEMENTS WHEN IT IS MORE-LIKELY-THAN-NOT THE POSITIONS WILL BE SUSTAINED UPON EXAMINATION BY THE TAX AUTHORITIES. IT ALSO PROVIDES GUIDANCE FOR DERECOGNITION, CLASSIFICATION, INTEREST AND PENALTIES, ACCOUNTING IN INTERIM PERIODS, DISCLOSURE AND TRANSITION. AS OF JUNE 30, 2025 AND 2024, THE MUSEUM HAS NO UNCERTAIN TAX POSITIONS THAT QUALIFY FOR RECOGNITION OR DISCLOSURE IN THE FINANCIAL STATEMENTS. PART XI, LINE 2D - OTHER ADJUSTMENTS: FUNDRAISING EVENT DIRECT EXPENSE 219,807. COGS 94,486. ALLOCATE TO UBIT 19,790. PART XII, LINE 2D - OTHER ADJUSTMENTS: FUNDRAISING EVENT DIRECT EXPENSE 219,807. COGS 94,486. ALLOCATE TO UBIT 19,790. IMAGINATION BALL 372629 372629 10845 57807 81195 GOLF TOURNAMENT 257975 257975 34947 17320 17693 630604 630604 45792 75127 98888 219807 410797 X X 0 0 0 0 0 0 0 0 0 EDWIN LINK EXECUTIVE DIRECTOR 158881 0 0 0 0 0 0 0 9995 0 168876 0 0 0 FORM 990, PART III, LINE 2 MUSEUM RECEIVED A $2.5M GRANT TO PRODUCE A NEW PERMANANT EXHIBIT AND PROGRAMMING ON CHARACTER EDUCATION FOR YOU CHILDREN AND FAMLIES. THE WORK IS ONGOING. FORM 990, PART VI, SECTION B, LINE 11B FINAL DRAFT REVIEWED AND DISCUSSED BY FINANCE COMMITTEE. THE DRAFT IS THEN SENT TO THE BOARD FOR REVIEW WITH COMMENT FROM FINANCE COMMITTEE BEFORE IT IS FILED. FORM 990, PART VI, SECTION B, LINE 12C PERIODIC REVIEW OF THE CONFLICT STATEMENTS FROM THE BOARD AND COMPARISON TO DECISION MAKERS AT FUNDERS AND VENDORS. ANY DISCREPENCIES TAKEN TO EXECUTIVE COMMITTEE. FORM 990, PART VI, SECTION B, LINE 15 THE CHILDREN'S MUSEUM USES A COMBINATION OF SALARY SURVEYS BOTH LOCAL AND INDUSTRY BASED. COMPENSATION FOR THE EXECUTIVE DIRECTOR IS REVIEWED ANNUALLY BY EXECUTIVE COMMITTEE AND FINANCE COMMITTEE DURING BUDGET PROCESS, APPROVED AND DOCUMENTED BY THE BOARD OF DIRECTORS. COMPARABLE DATA IS USED TO DETERMINE COMPENSATION FOR OTHER KEY EMPLOYEES OF THE ORGANIZATION. REVIEW AND APPROVAL CONDUCTED BY MANAGEMENT AND BOARD OF DIRECTORS. FORM 990, PART VI, SECTION C, LINE 19 AUDITED FINANCIAL STATMENTS ARE ON OUR WEBSITE. GOVERNING DOCUMENTS ARE CURRENTLY BY REQUEST, AND IN THE PROCESS OF BEING ADDED TO OUR WEBSITE.