2026-04-22T11:04:14-04:00 2025-06-30 522212837 GREENE FINNEY CAULEY LLP 908 N MAIN ST ANDERSON SC 29621 990 2024-07-01 570777611 VISITGREENVILLESC VISI 8644210000 148 RIVER STREET STE 100 GREENVILLE SC 29601 HEATH DILLARD PRESIDENT/CEO 8646962510 2026-04-20 true true CHRISTOPHER S CAULEY P00534004 8642258713 2026-04-20 2024 2025-03-06 01:10:19Z HEATH DILLARD 148 RIVER STREET STE 100 GREENVILLE SC 29601 15890228 false X WWW.VISITGREENVILLESC.COM X 1984 SC THE MISSION OF VISITGREENVILLESC ("VGSC") IS TO MAXIMIZE TOURISM BY DEVELOPING AND PROMOTING EXCEPTIONAL VISITOR EXPERIENCES TO ELEVATE THE QUALITY OF LIFE AND PROSPERITY FOR OUR COMMUNITY. 16 16 32 210 0 0 14432344 15821547 88314 58879 32679 9802 14553337 15890228 0 0 2432208 2862940 0 0 14224810 12101293 16657018 14964233 -2103681 925995 7894264 7146966 4865693 3192400 3028571 3954566 VGSC IS ORGANIZED TO FOSTER IMPROVED BUSINESS CONDITIONS FOR THE TOURISM AND CONVENTION INDUSTRY IN THE UPSTATE OF SC WITH THE VISION OF BECOMING ONE OF THE MOST VISITED TRAVEL DESTINATIONS IN THE SOUTHEAST. false false VISITGREENVILLESC REACHED NEARLY 22 MILLION U.S. HOUSEHOLDS, INFLUENCED 1.5 MILLION INCREMENTAL LEISURE TRIPS, AND GENERATED MORE THAN 450 MILLION IN LEISURE TOURISM SPENDING IN GREENVILLE COUNTY. THE ORGANIZATION ALSO BOOKED 271 FUTURE GROUPS WORTH 152 MILLION IN MEETINGS AND EVENTS IMPACT, CERTIFIED MORE THAN 400 RESIDENTS AS TOURISM AMBASSADORS, AND CONTINUED STRENGTHENING GREENVILLES APPEAL FOR TALENT AND BUSINESS ATTRACTION. NEARLY 9 MILLION IN PUBLIC FUNDING DELIVERED AN ESTIMATED 67 IN LOCAL ECONOMIC IMPACT AND 5 IN STATE AND LOCAL TAXES FOR EVERY 1 INVESTED. false false false true false false false false false true false false true true false true false false false false false false false false false false false false true false false false false false false false false false false false false false false true 47 0 true 32 true false false false false false false false false X 16 16 false false false false false true false true true false false false true true true true false true true false SC X X MATTHEW DALBY 8646962510 148 RIVER STREET STE 100 GREENVILLE SC 29601 HEATH DILLARD PRESIDENT/CE 40.00 X 280365 0 15983 JONATHAN BRASHIER VP OF SALES 40.00 X 191170 0 8000 BETH MOATS VP OF MARKET 40.00 X 168546 0 7040 MATTHEW DALBY VP OF FINANC 40.00 X 133655 0 1700 REBECCA MITTLEMAN DIR OF SALES 40.00 X 124635 0 1175 BETH PAUL CHAIR 0.25 X X 0 0 0 DAVID EDWARDS PAST CHAIR 0.25 X X 0 0 0 BEN CAMPBELL VICE CHAIR 0.25 X X 0 0 0 LIZ SEMAN TREASURER 0.25 X X 0 0 0 DOROTHY DOWE DIRECTOR 0.25 X 0 0 0 FRANK FARMER DIRECTOR FRO 0.25 X 0 0 0 BILL GROVES DIRECTOR 0.25 X 0 0 0 CRYSTAL HENDRICKSON DIRECTOR 0.25 X 0 0 0 MATT HOLLANDER DIRECTOR 0.25 X 0 0 0 RYAN JOHNSTON DIRECTOR 0.25 X 0 0 0 NAUMAN PANJWANI DIRECTOR 0.25 X 0 0 0 CARLOS PHILLIPS DIRECTOR 0.25 X 0 0 0 DAVID SCHAUM DIRECTOR 0.25 X 0 0 0 CARL SOBOCINSKI DIRECTOR 0.25 X 0 0 0 JAMES STEPHENS DIRECTOR 0.25 X 0 0 0 MAX STEWART DIRECTOR 0.25 X 0 0 0 898371 33898 5 false true false MILES PARTNERSHIP 6751 PROFESSIONAL PARKWAY W SARASOTA FL 34240 MARKETING 6772059 CONVERSANT PO BOX 7410138 CHICAGO IL 60674 MARKETING 375000 TK PR LLC 349 ASCOT RIDGE LANE GREER SC 29650 MARKETING 233334 ONESPARTANBURG 105 N PINE STREET SPARTANBURG SC 29302 MARKETING 125000 4 DESTINATION MARKETING FUND 900099 6105679 6105679 ACCOMMODATIONS TAX 900099 4364275 4364275 CTY/CITY/TOURISM GRANTS 900099 2353130 2353130 STATE PRT FUND SHARING GRANT 900099 2240000 2240000 AIR PARTNERSHIP REVENUE 900099 352577 352577 405886 405886 15821547 58079 58079 800 800 800 800 9770 9770 9770 SETTLEMENT REVENUE 900099 32 32 32 15890228 15831317 58911 835711 1591362 46768 215120 173979 103714 49018 7638409 84202 554239 202195 148420 93451 22565 EVENT SPONSORSHIPS 1667242 VISITOR GUIDES 499279 TRADESHOWS 408940 RESEARCH 321234 308385 14964233 0 0 0 1556171 865811 756744 1504105 3605918 2773928 413752 668084 725962 478259 329414 247703 1232265 1087335 7894264 7146966 2082877 1622613 177577 2605239 1569787 4865693 3192400 X 2762204 3954566 266367 3028571 3954566 7894264 7146966 925995 X false true X true false false true false 167171 84006 83165 558791 394253 164538 247703 RIGHT-OF-USE ASSETS, NET 1087335 1087335 LEASE LIABILITY 1129235 PPP LOAN 268420 REVENUE GUARANTEE LIABILITY 172132 1569787 15890228 15890228 15890228 14964233 14964233 14964233 X true true X X false false false HEATH DILLARD PRESIDENT/CEO 233925 46440 9876 6107 296348 JONATHAN BRASHIER VP OF SALES 159127 32043 7000 1000 199170 BETH MOATS VP OF MARKETING 153228 15318 6290 750 175586 SCHEDULE J, PAGE 1, PART I, LINE 1A VGSC PAID SOCIAL CLUB DUES FOR THE CEO. SINCE THE CLUB MEMBERSHIP IS USED TO FACILITATE MEETINGS RELATED TO VGSC OPERATIONS, IT IS TREATED AS A NONTAXABLE BENEFIT. FORM 990, PAGE 6, PART VI, LINE 1A THE BYLAWS PROVIDE FOR AN EXECUTIVE COMMITTEE OF THE BOARD, CONSISTING OF THE BOARD CHAIR, VICE CHAIR, TREASURER, IMMEDIATE PAST CHAIR, AND THREE AT-LARGE DIRECTORS. THE EXECUTIVE COMMITTEE CAN TRANSACT BUSINESS OF AN EMERGENCY OR DELEGATED NATURE AND ACT ON BEHALF OF THE BOARD IN THE INTERVALS BETWEEN BOARD MEETINGS. THE EXECUTIVE COMMITTEE MUST REPORT THE SUBSTANCE OF ANY SUCH ACTIONS TO THE BOARD AT ITS NEXT MEETING. THE EXECUTIVE COMMITTEE HAS THE AUTHORITY TO HIRE, DETERMINE THE COMPENSATION OF AND DISMISS THE PRESIDENT OF VGSC. FORM 990, PAGE 6, PART VI, LINE 7A THE GREENVILLE COUNTY COUNCIL AND GREENVILLE CITY COUNCIL CAN EACH APPOINT A SITTING COUNCIL MEMBER TO THE BOARD. THE BYLAWS PROVIDE FOR THE CITY AND COUNTY COUNCIL TO HAVE EX OFFICIO REPRESENTATION ON THE BOARD. IN ADDITION, THE BOARD INCLUDES ONE EX OFFICIO DIRECTOR FROM THE FOLLOWING ORGANIZATIONS: GREENVILLE CHAMBER OF COMMERCE, GREENVILLE AREA DEVELOPMENT CORPORATION, SCRLA - GREATER GREENVILLE CHAPTER, GREENVILLE CONVENTION CENTER, BON SECOURS WELLNESS ARENA, AND GREENVILLE-SPARTANBURG AIRPORT DISTRICT. FORM 990, PAGE 6, PART VI, LINE 11B THE FORM 990 IS REVIEWED BY THE VP OF FINANCE, THE CEO, AND THE BOARD TREASURER PRIOR TO FILING. FORM 990, PAGE 6, PART VI, LINE 12C EACH DIRECTOR AND STAFF MEMBER IS GIVEN A COPY OF THE CONFLICTS OF INTEREST POLICY ANNUALLY. PERIODIC REVIEWS ARE GIVEN TO ENSURE VGSC OPERATES IN A MANNER CONSISTENT WITH ITS EXEMPT PURPOSE. FORM 990, PAGE 6, PART VI, LINE 15A COMPENSATION AND BENEFIT AMOUNTS ARE REVIEWED ANNUALLY BY THE BOARD OF DIRECTORS WITH MARKET COMPENSATION DATA BEING PROVIDED BY AN HR CONSULTANT. FORM 990, PAGE 6, PART VI, LINE 15B FOR OTHER OFFICERS OF THE ORGANIZATION, COMPENSATION IS SET BY THE CEO USING MARKET DATA PROVIDED BY AN HR CONSULTANT. FORM 990, PAGE 6, PART VI, LINE 19 THE ORGANIZATION MAKES ITS GOVERNING DOCUMENTS, CONFLICT-OF-INTEREST POLICY AND FINANCIAL STATEMENTS AVAILABLE TO THE PUBLIC UPON REQUEST.