2025-10-10T16:18:49-05:00 2024-12-31 752147296 GOLLOB MORGAN PEDDY PC 1001 ESE LOOP 323 STE 300 TYLER TX 75701 990 2024-01-01 752036427 BETTER BUSINESS BUREAU OF CENTRAL EAST TEXAS BETT 9035815704 PO BOX 6652 TYLER TX 757116652 MECHELE MILLS PRESIDENT & CEO 9035815704 2025-10-03 1 0 MARGO A TALLEY P00735790 9035340088 2025-10-01 2024 2025-03-06 01:10:19Z MECHELE MILLS PO BOX 6652 TYLER TX 757116652 1915733 0 X WWW.BBB.ORG X 1985 TX TO PROMOTE, THROUGH SELF-REGULATION, THE HIGHEST STANDARDS OF BUSINESS ETHICS AND CONDUCT; AND TO INSTILL PUBLIC CONFIDENCE IN RESPONSIBLE BUSINESSES THROUGH PROGRAMS OF EDUCATION AND ACTION THAT INFORM, PROTECT AND ASSIST THE GENERAL PUBLIC. 19 19 14 8 161209 32326 0 0 1059820 1052009 -8788 36408 128270 176209 1179302 1264626 0 0 0 0 653455 697374 0 0 171631 606851 653510 1260306 1350884 -81004 -86258 1575602 1455142 0 0 1575602 1455142 TO PROMOTE, THROUGH SELF-REGULATION, THE HIGHEST STANDARDS OF BUSINESS ETHICS AND CONDUCT; AND TO INSTILL PUBLIC CONFIDENCE IN RESPONSIBLE BUSINESSES THROUGH PROGRAMS OF EDUCATION AND ACTION THAT INFORM, PROTECT AND ASSIST THE GENERAL PUBLIC. 0 0 724832 1052009 THE BETTER BUSINESS BUREAU AIMS TO SET BUSINESS STANDARDS IN THE COMMUNITY. APPROXIMATELY 20,000 BUSINESSES ARE SERVED WITHIN OUR NINETEEN COUNTY SERVICE AREA, AND APPROXIMATELY 2,100 BUSINESSES ARE MEMBERS. APPROXIMATELY FORTY FIVE MILLION CONSUMERS WERE REACHED THIS YEAR THROUGH PRINT, RADIO, TELEVISION, AND SPEECHES, AND THE BBB OFFICE HAS RECEIVED OVER 1.7 MILLION INQUIRIES AND HANDLED APPROXIMATELY 1,700 CONSUMER COMPLAINTS. 724832 0 0 0 0 0 0 0 0 0 1 0 0 0 0 1 0 0 0 0 0 0 0 0 1 0 0 0 0 1 0 0 0 0 0 0 0 0 0 0 0 0 0 0 1 8 0 1 14 1 1 1 0 0 0 0 0 0 0 X 19 19 0 0 0 0 0 0 0 1 1 0 0 1 1 1 1 1 0 1 1 0 X CATHY ELLIS 9033125367 12715 FM 346 E WHITEHOUSE TX 75791 DAVID DOBBS LEGAL COUNSEL 0.50 X X 0 0 0 JAMES SHERIDAN PAST CHAIR 0.50 X X 0 0 0 LANCE BROWNING DIRECTOR 0.30 X 0 0 0 LATOYA YOUNG VICE CHAIR 0.30 X X 0 0 0 MECHELE MILLS PRESIDENT & CEO 40.00 X X 177000 0 16409 MICHELLE SMALL SECRETARY 0.50 X 0 0 0 NANCY RANGEL CHAIR 0.30 X X 0 0 0 NITA INGLE DIRECTOR 0.30 X 0 0 0 SHANE ROHRBACH VICE CHAIR 0.30 X X 0 0 0 TROY BEVILL JR TREASURER 0.50 X X 0 0 0 BRANDON JONES DIRECTOR 0.30 X 0 0 0 DANIEL NAGORE DIRECTOR 0.30 X 0 0 0 LINDA COOPER DIRECTOR 0.30 X 0 0 0 NICOLE COX DIRECTOR 0.30 X 0 0 0 KIMBERLY LESSNER DIRECTOR 0.30 X 0 0 0 CHRIS MOLINA DIRECTOR 0.30 X 0 0 0 KIM BECKHAM DIRECTOR 0.30 X 0 0 0 CHRIS HAZELIP DIRECTOR 0.30 X 0 0 0 JUAN MARTINEZ DIRECTOR 0.30 X 0 0 0 JOHN SOULES SR DIRECTOR 0.30 X 0 0 0 177000 0 16409 1 0 1 0 0 MEMBERSHIP DUES 561499 1052009 1052009 1052009 23900 23900 663615 651107 12508 12508 12508 15000 0 15000 15000 OTHER INCOME 541800 161209 161209 161209 1264626 1052009 161209 51408 X 185909 120841 65068 388329 173252 93289 121788 20134 11904 6409 1821 47739 27700 14915 5124 55263 32671 17592 5000 29513 29513 5433 5433 30900 30900 60443 30221 30222 4494 4494 37038 37038 13056 13056 12539 12539 19025 8021 11004 47550 47550 16280 10053 6227 COMMISSIONS - NEW MEMBE 141725 92121 49604 DUES & SUBSCRIPTIONS 75203 75203 CREDIT CARD FEES 52823 52823 COMMISSIONS - RENEWALS 21919 14247 7672 85569 48636 29257 7676 1350884 724832 454421 171631 55642 64774 120899 1405 951750 215362 776943 736388 622118 652575 1575602 1455142 0 0 X 16860 16860 0 0 1558742 1438282 1575602 1455142 1575602 1455142 X -86258 -34202 X 1 X 0 0 0 33000 33000 711624 711624 207126 207126 215362 -215362 736388 X PART X, LINE 2: THE BUREAU HAS ADOPTED THE RECOGNITION REQUIREMENTS FOR UNCERTAIN INCOME TAX POSITIONS AS REQUIRED BY GENERALLY ACCEPTED ACCOUNTING PRINCIPLES. INCOME TAX BENEFITS ARE RECOGNIZED FOR INCOME TAX POSITIONS TAKEN OR EXPECTED TO BE TAKEN IN A TAX RETURN, ONLY WHEN IT IS DETERMINED THAT THE INCOME TAX POSITION WILL MORE-LIKELY-THAN-NOT BE SUSTAINED UPON EXAMINATION BY TAX AUTHORITIES. THE BUREAU HAS ANALYZED TAX POSITIONS TAKEN FOR FILING WITH THE INTERNAL REVENUE SERVICE. THE BUREAU BELIEVES THAT INCOME TAX FILING POSITIONS WILL BE SUSTAINED UPON EXAMINATION AND DOES NOT ANTICIPATE ANY ADJUSTMENTS THAT WOULD RESULT IN A MATERIAL ADVERSE EFFECT ON THE BUREAU'S FINANCIAL CONDITION, RESULTS OF OPERATIONS OR CASH FLOWS. ACCORDINGLY, THE BUREAU HAS NOT RECORDED ANY RESERVES, OR RELATED ACCRUALS FOR INTEREST AND PENALTIES FOR UNCERTAIN INCOME TAX POSITIONS AT DECEMBER 31, 2024 OR 2023. AS OF DECEMBER 31, 2024, THE TAX RETURNS FOR THE CURRENT AND THREE PRIOR YEARS ARE OPEN TO EXAMINATION BY THE INTERNAL REVENUE SERVICE. THE BUREAU INCURRED INCOME TAX EXPENSE OF $0 AND $10,280 FOR THE YEARS ENDED DECEMBER 31, 2024 AND 2023, RESPECTIVELY. AWARDS BANQUET 15000 15000 15000 15000 15000 X 0 0 0 MECHELE MILLS PRESIDENT & CEO 177000 0 0 0 0 0 7500 0 8909 0 193409 0 0 0 FORM 990, PART VI, SECTION B, LINE 11B LINE 11B EXPLANATION - A COPY OF THE FORM 990 WILL BE PROVIDED TO THE OFFICERS BY EMAIL, AND WILL BE REVIEWED. FORM 990, PART VI, SECTION B, LINE 12C ON AN ANNUAL BASIS, THE BOARD IS REQUIRED TO SIGN THE CODE OF CONDUCT POLICY AND CONFLICT OF INTEREST POLICY ADHERING TO THE STANDARDS THAT APPLY. IF ANY INFORMATION REGARDING POLICY VIOLATIONS IS PROVIDED OR WITNESSED BY ANY BOARD MEMBER OR STAFF, THE VIOLATION OF POLICY WILL RESULT IN THE VIOLATING INDIVIDUALS REMOVAL FROM THE BOARD OR TERMINATION FROM EMPLOYMENT. FORM 990, PART VI, SECTION B, LINE 15 EXECUTIVE DIRECTOR COMPENSATION IS DETERMINED IN ALIGNMENT WITH INDUSTRY STANDARDS AND COMPENSATION IS APPROVED BY THE BOARD OF DIRECTORS. FORM 990, PART VI, SECTION C, LINE 19 DISCLOSURE OF ORGANIZATION INFORMATION IS AVAILABLE BY REQUEST. FORM 990, PART IX, LINE 24E CONTRACT LABOR: PROGRAM SERVICE EXPENSES 8,369. MANAGEMENT AND GENERAL EXPENSES 4,506. FUNDRAISING EXPENSES 0. TOTAL EXPENSES 12,875. CONSUMER GUIDE: PROGRAM SERVICE EXPENSES 12,020. MANAGEMENT AND GENERAL EXPENSES 0. FUNDRAISING EXPENSES 0. TOTAL EXPENSES 12,020. MAINTENANCE & REPAIRS: PROGRAM SERVICE EXPENSES 0. MANAGEMENT AND GENERAL EXPENSES 11,335. FUNDRAISING EXPENSES 0. TOTAL EXPENSES 11,335. PROPERTY TAXES: PROGRAM SERVICE EXPENSES 0. MANAGEMENT AND GENERAL EXPENSES 11,137. FUNDRAISING EXPENSES 0. TOTAL EXPENSES 11,137. ASSOCIATION DUES: PROGRAM SERVICE EXPENSES 10,350. MANAGEMENT AND GENERAL EXPENSES 0. FUNDRAISING EXPENSES 0. TOTAL EXPENSES 10,350. MARKETING: PROGRAM SERVICE EXPENSES 0. MANAGEMENT AND GENERAL EXPENSES 0. FUNDRAISING EXPENSES 5,873. TOTAL EXPENSES 5,873. NEWSLETTER: PROGRAM SERVICE EXPENSES 5,868. MANAGEMENT AND GENERAL EXPENSES 0. FUNDRAISING EXPENSES 0. TOTAL EXPENSES 5,868. EQUIPMENT RENTAL: PROGRAM SERVICE EXPENSES 5,389. MANAGEMENT AND GENERAL EXPENSES 0. FUNDRAISING EXPENSES 0. TOTAL EXPENSES 5,389. STAFF/BOARD EXPENSES: PROGRAM SERVICE EXPENSES 3,094. MANAGEMENT AND GENERAL EXPENSES 1,666. FUNDRAISING EXPENSES 0. TOTAL EXPENSES 4,760. DECALS: PROGRAM SERVICE EXPENSES 0. MANAGEMENT AND GENERAL EXPENSES 0. FUNDRAISING EXPENSES 1,803. TOTAL EXPENSES 1,803. POSTAGE: PROGRAM SERVICE EXPENSES 1,764. MANAGEMENT AND GENERAL EXPENSES 0. FUNDRAISING EXPENSES 0. TOTAL EXPENSES 1,764. CHARITY REVIEW: PROGRAM SERVICE EXPENSES 950. MANAGEMENT AND GENERAL EXPENSES 0. FUNDRAISING EXPENSES 0. TOTAL EXPENSES 950. CONTRACT RENEWALS: PROGRAM SERVICE EXPENSES 832. MANAGEMENT AND GENERAL EXPENSES 0. FUNDRAISING EXPENSES 0. TOTAL EXPENSES 832. AUTO: PROGRAM SERVICE EXPENSES 0. MANAGEMENT AND GENERAL EXPENSES 613. FUNDRAISING EXPENSES 0. TOTAL EXPENSES 613. FORM 990, PART XI, LINE 9: EXPENSES REPORTED ON 990-T -35,836. REFUND OF TAX 1,634.