2024-11-13T08:46:07-08:00 2023-12-31 271047485 Partners In Financial Planning LLC 421 S College Ave Salem VA 24153 990 2023-01-01 883042559 THE HOKIE WAY INC HOKI 5404442930 421 S COLLEGE AVENUE SALEM VA 24153 JAMES E PEARMAN JR TREASURER 5404442930 2024-11-13 true true JAMES E PEARMAN JR P00450122 5404442930 2024-11-13 2023 2024-10-15 13:58:12Z JAMES E PEARMAN JR 421 S COLLEGE AVE SALEM VA 24153 3633061 false X www.thehokieway.org X 2022 VA The Hokie Way supports the active engagement of student-athletes in leveraging their Name, Image and Likeness to amplify the mission of charitable organizations as a way to give back to the community and encourage a new generation of of Virginia Tech athletes. 8 8 0 15 0 0 627321 3378717 0 575 0 0 627321 3379292 0 1053 0 0 0 0 0 0 12026 176292 3373516 176292 3374569 451029 4723 451029 680752 225000 451029 455752 The Hokie Way supports the active engagement of student-athletes in leveraging their Name, Image and Likeness to amplify the mission of charitable organizations as a way to give back to the community and encourage a new generation of of Virginia Tech athletes. false false 3223650 0 0 Promote public awareness and programs of the partner charity utilizing contract services of a public relations and marketing firm that provided online social media content and personal participation by Virginia Tech athletes. 111027 0 0 Promote awareness and programs of the partner charity utilizing contract services of a public relations and marketing firm that provided online social media content and personal participation by Virginia Tech athletes. 3334677 true true false false false false false false false false false false false false false false false false false false false false false false false false false false false false false false false true false false false false true false false false false false false false false true 0 0 0 false false false false false false false false false false false false X 8 8 false false false false false false false true true false false true true true true false false true true false X JAMES E PEARMAN JR 5404442930 421 S COLLEGE AVE SALEM VA 24153 X James G Petrine President 5.00 X X 0 0 0 James Cowan Secretary 5.00 X X 0 0 0 James E Pearman Jr Treasurer 5.00 X X 0 0 0 Nicholas Rush Director 1.00 X 0 0 0 Justin Robinson Director 1.00 X 0 0 0 Tyrod Taylor Director 1.00 X 0 0 0 Jay Poole Director 1.00 X 0 0 0 Whitney Showalter Director 1.00 X 0 0 0 false false false 3378717 253769 3378717 399 0 399 253945 253769 176 176 0 0 176 3379292 0 0 575 1053 1053 68000 68000 0 0 7970 0 7970 0 3223650 3223650 0 0 59710 41324 18386 0 1447 0 1447 0 650 650 0 0 Credit card fees 12026 0 0 12026 Supplies 63 0 63 0 3374569 3334677 27866 12026 451029 680752 451029 680752 225000 0 225000 X 451029 455752 451029 455752 451029 680752 4723 X false false false X 0 0 627321 3378717 4006038 0 0 0 627321 3378717 4006038 0 0 0 4006038 4006038 X 0 0 RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED JAMES G PETRINE PRESIDENT EXPENSES X 725000 225000 false true false 225000 KELLY WOOLWINE FORMER DIRECTOR 3378717 MARKETING AND PROMOTIONAL SERVICES false 1 KELLY WOOLWINE OWNS MORE THAN 35% OF HOT ROUTE MARKETING LLC. THE ORGANIZATION CONTRACTS WITH HOT ROUTE MARKETING LLC TO PROVIDE MARKETING AND PROMOTIONAL SERVICES TO THE CHARITIES SUPPORTED BY THE ORGANIZATION. X 3 253769 AVG FAIR MARKET VALUE false true true Pt I Line 32b Charles Schwab is used as the custodian to receive securities contributions. Gift policy requires that securities be liquidated as soon as possible after receipt. Sales of securities are executed using the brokerage services of Charles Schwab. Pt VI, Line 11b Form 990 is prepared by Treasurer, reviewed by Corporate Secretary, and then reviewed by outside counsel. The completed Form 990 is then distributed to Board of Directors before being filed with the IRS. Pt VI, Line 12c Directors are required to complete and submit conflict of interest questionnaires to Corporate Secretary. Any conflicts disclosed by the questionnaire or that otherwise come to the attention of the Corporate Secretary are reported to the Executive Committee of the Board of Directors and addressed accordingly by appropriate disclosure or other actions to remove the conflict. Pt VI, Line 15b Organization did not have any paid staff in 2023. Pt VI, Line 19 Organizational documents and financial information included in Form 990 are available upon request. The process for obtaining the information is included on Organizations website. Pt VI, Line 15a No director or other officer of the Organization received any compensation in 2023. Form 990, Part IX, Line 11g CONTRACT PROMOTIONAL SERVICES 3223650. 3223650. 0. 0.