2024-12-06T10:48:24-08:00 2024-06-30 680260103 Regalia & Associates CPAS 103 Town and Country Drive Suite K Danville CA 94526 990 2023-07-01 680193182 TRI-VALLEY CONVENTION & VISITORS BUREAU VISIT TRI-VALLEY TRI- 9258468910 5075 Hopyard Road 240 Pleasanton CA 94588 Tracy Farhad President & CEO 9258468910 2024-12-06 true true Douglas W Regalia P00186389 9253140390 2023 2024-10-15 13:58:12Z Tracy Farhad 5075 Hopyard Road 240 Pleasanton CA 94588 2887057 false X www.visittrivalley.com X 1993 CA Visit Tri-Valley is the destination marketing organization for the cities of Pleasanton, Livermore, Dublin, and Danville and the surrounding region. 10 10 7 0 40000 10000 2730869 2839193 15560 37864 0 2786429 2887057 0 0 825782 858376 0 0 1839179 1908379 2664961 2766755 121468 120302 1509797 1599766 272947 172320 1236850 1427446 Visit Tri-Valley is the destination marketing organization for the cities of Pleasanton, Livermore, Dublin, and Danville and the surrounding region. false false 2177722 2839193 Tri-Valley Convention & Visitors Bureau (Visit Tri-Valley) was created in 1993 and is organized under the laws of the State of California and operates from its office in Pleasanton, California.The purpose of Visit Tri-Valley is to stimulate economic growth and tourism in the Tri-Valley region by developing and marketing the destination to the meetings and leisure travel markets.Visit Tri-Valley Markets the Tri-Valley region via social media, advertising, public relations, website and collateral. We Entice visitors to come to come to the region by representing the four cities of the Tri-Valley. 2177722 false true false false false false false false false true false false true true true true false false false false false false false false false false false false true false false false false false false false false false false false false false false true 2 0 true 7 true false false false false false false false false X 10 10 false false false false false false false true true false false true true true true true true true true false CA X X X Tracy Farhad President 9258468910 5075 Hopyard Road 240 Pleasanton CA 94588 Tracy Farhad President 38.00 0.00 X 195896 0 33233 Robin Fahr Dir of Marketing 38.00 0.00 154981 0 20009 Todd Dibs Sales Develpmt 38.00 0.00 111517 0 4666 Jim McDonnell Chair 0.50 0.00 X X 0 0 0 Debbie Loge Vice Chair 0.50 0.00 X X 0 0 0 Chris Hill Treasurer 0.50 0.00 X X 0 0 0 Jennifer Koidal Secretary 0.50 0.00 X X 0 0 0 Chris Carter Director 0.25 0.00 X 0 0 0 Catherine Cheda Director 0.25 0.00 X 0 0 0 Kendall Clay Director 0.25 0.00 X 0 0 0 Ron Gapol Director 0.25 0.00 X 0 0 0 Doshia Myrick Director 0.25 0.00 X 0 0 0 Rhonda Wood Director 0.25 0.00 X 0 0 0 462394 57908 3 false true false 0 10000 10000 Tourism Marketing Distric 711300 2839193 2839193 2839193 37864 37864 0 0 0 0 0 0 0 0 2887057 2839193 37864 0 0 0 0 206626 121168 85458 0 493728 289527 204201 27762 16280 11482 78887 46260 32627 51373 30126 21247 0 0 31628 31628 0 0 0 144278 92328 51950 940729 940729 3116 953 2163 16912 5149 11763 0 83764 83764 46183 27548 18635 0 29460 26646 2814 0 0 0 6167 6167 Trade shows/events/services 208572 204403 4169 Programs/outreach/activities 114115 114115 Dues, subscriptions & licenses 81587 65750 15837 Research 77866 77866 124002 118874 5128 2766755 2177722 589033 0 0 417637 478493 0 75 75 0 0 0 0 0 351600 351600 0 857252 957281 0 0 0 234833 163917 1509797 1599766 272947 172320 272947 172320 X 1236850 1427446 1236850 1427446 1509797 1599766 120302 70294 X X false true X true false RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED RESTRICTED 351600 351600 Operating Right of use asset: premises 163917 163917 Credit card liabilities 2467 Operating lease liability 169853 172320 X 2957351 70294 70294 2887057 2887057 2766755 2766755 2766755 Part X : FIN48 Footnote Income TaxesFinancial statement presentation follows the recommendations of ASC 740, Income Taxes. Under ASC 740, the Organization is required to report information regarding its exposure to various tax positions taken by the Organization and requires a two-step process that separates recognition from measurement. The first step is determining whether a tax position has met the recognition threshold; the second step is measuring a tax position that meets the recognition threshold. Management believes that the Organization has adequately addressed all tax positions and that there are no unrecorded tax liabilities as of June 30, 2024.The Organization has received notification from the Internal Revenue Service and the State of California that it qualifies for tax-exempt status under Section 501(c)(6) of the Internal Revenue Code and Section 23701e of the California Revenue and Taxation Code. The exemptions are subject to periodic review by the federal and state taxing authorities and management is confident that the Organization continues to satisfy all federal and state statutes in order to qualify for continued tax exemption status. The Organization may periodically receive unrelated business income (such as sublease rental income) requiring the Organization to file separate tax returns under federal and state statutes. Under such conditions, the Organization calculates and accrues the applicable taxes. X X X false false false Robin Fahr Dir of Marketing 154981 6093 13916 174990 Tracy Farhad President 195896 25121 8112 229129 Form 990, Part VI, Section A, Line 1a In accordance with common practice in the nonprofit community, the Board delegates certain matters to The Executive Committee, which is empowered to act between board meetings if necessary, and sometimes with specifically delegated authority to act in particular areas on behalf of the full board. The composition of executive committee includes the organization's board officers and committee chairs. Form 990, Part VI, Section B, Line 11b Form 990 is prepared by an outside tax professional. The form is then reviewed by the organization's management. After a full review, the final version of the tax return is provided to all members of the organization's voting body. A representative of management authorizes the final form 990 which is then e-filed with the internal revenue service. Form 990, Part VI, Section B, Line 12c Members of the Board of Directors review all potential conflicts of interest periodically. Top management and all Board members are required to disclose potential conflicts and any related party affiliations. The organization seeks full transparency on all relationships. Any potential conflicts (in fact or appearance) are discussed openly and resolved in accordance with the organization's policies and procedures. Form 990, Part VI, Section B, Line 15a Members of the board of directors review the compensation of all high-level personnel periodically in accordance with IRS rules and regulations. Efforts are made to secure compensation data from industry sources in order to determine competitiveness and appropriateness of salaries. Every effort is made to ensure that the process is thorough and transparent in accordance with IRS guidelines and the organization's policies and procedures. Form 990, Part VI, Section B, Line 15b Compensation of other personnel and highly compensated employees is reviewed periodically by members of management. Efforts are made to secure compensation data from industry sources in order to determine competitiveness and appropriateness of salaries and all related benefits. All decisions are then documented in personnel files. Form 990, Part VI, Section C, Line 18 Tax returns are available for download from several websites and by request from the organization's office in Pleasanton, California. Form 990, Part VI, Section C, Line 19 All of the organization's governing documents, financial statements, and other legal filings are maintained in a secure environment and held available for inspection by tax authorities and the general public. Tax returns are posted annually to our website and to www.guidestar.org (where they are available for viewing as electronic copies) and are also available by request from the organization's office.